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1
artículo
Publicado 2009
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This work is a synthesis of the origins of these audiovisual regulatory authorities, analysing their regulatory functions and responsibilities regarding control of content. It also reflects on the actions taken by Audiovisual Control Boards as a result of their analysis of content and the problems arising from these analyses, along with their instruments of control: sanctions, recommendations, instructions…to conclude that free and independent societies need these boards to exist as a means of channelling their demands against the abuses of the media, and as elements that protect the most vulnerable sectors of those societies.
2
artículo
Publicado 2009
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This work is a synthesis of the origins of these audiovisual regulatory authorities, analysing their regulatory functions and responsibilities regarding control of content. It also reflects on the actions taken by Audiovisual Control Boards as a result of their analysis of content and the problems arising from these analyses, along with their instruments of control: sanctions, recommendations, instructions…to conclude that free and independent societies need these boards to exist as a means of channelling their demands against the abuses of the media, and as elements that protect the most vulnerable sectors of those societies.
3
artículo
Publicado 2022
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Access to information is a fundamental right that becomes relevant in the case of television, especially public television, due to its mission of public service and social inclusion. Guaranteeing access for people with disabilities to audiovisual content is essential to achieve the objectives of quality of life and full equality of opportunities. To this end, international and national legislation establishes that television content must include subtitles, audio descriptions, and sign language. However, the fact that television complies with legal requirements does not necessarily mean that it meets the needs of viewers with disabilities. This qualitative exploratory study in the United Kingdom and Spain analyzes the situation of accessibility in public television through qualitative interviews with thirteen experts from the associative movement, television, and the academy. By confronti...
4
artículo
This article aims to identify the way in which the Netflix platform demonstrates the concept of television flow in its catalog, based on the analysis of the original content of fiction series released in 2019. It also recognizes some programming strategies and techniques that implements this video streaming platform, considering the implications of big data and recommendation systems. The methodology contemplates qualitative and quantitative techniques and applies an analysis matrix based on a manual coding of 157 original fiction series, with variables such as launch date, origin of production, season number, chapters and total minutes released per season. Among the main findings, it is evident that Netflix achieves a television flow with permanent premieres throughout the year, the launch of content by seasons with full chapters, as well as the election of Friday and the spring season ...
5
artículo
This article aims to identify the way in which the Netflix platform demonstrates the concept of television flow in its catalog, based on the analysis of the original content of fiction series released in 2019. It also recognizes some programming strategies and techniques that implements this video streaming platform, considering the implications of big data and recommendation systems. The methodology contemplates qualitative and quantitative techniques and applies an analysis matrix based on a manual coding of 157 original fiction series, with variables such as launch date, origin of production, season number, chapters and total minutes released per season. Among the main findings, it is evident that Netflix achieves a television flow with permanent premieres throughout the year, the launch of content by seasons with full chapters, as well as the election of Friday and the spring season ...
6
artículo
Publicado 2022
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In this article we discuss the significant aspects of the current situation of the OpenCircuit Television in Argentina after three years of the enactment of the 26.522 Act. We focus especially on the minimal percentages of TV content production made by the channel owners that are required by the aforementioned Act. We also focus on the limit of retransmission chain that regulations determine which, along with the percentages of TV content production demanded, are the current issues to be addressed by the broadcasting entities outside the metropolitan area. The Act is enforced in a context of high concentrated audiovisual market and the strong influence of the Closed-Circuit TV. These issues show a challenge to the unprecedented role taken by the State in carrying forward a policy promoting the content production.
7
artículo
Publicado 2022
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The cultural and educational programs aimed at the television of Ecuador are analyzed in relation to the use of social media, in a context of new legislation. The purpose is to establish the integration in social media from Facebook and Twitter in the programs Educa TV, Aprendamos y Expresarte.. The instruments used are the rate of participation in Facebook and Twitter Following - Followers ratio, in addition to interviews with involved. It is concluded that the cultural content tend to increase, the hearings do not build collectively; and, producers should not fail to create content, community, conversation.
8
tesis de maestría
Publicado 1990
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A pesar del supuesto impacto de la televisión en las campañas políticas, sus efectos aún no se comprenden completamente. Muchas variables no controladas dificultan la generación o incluso la evaluación de relaciones causa-efecto. Esta tesis estudió 99 televisiones comerciales peruanas de la campaña electoral de 1990. El objetivo fue explorar la relación entre el contenido y la forma de los anuncios con sus variables contextuales. La pregunta era: ¿existe alguna relación entre el mensaje verbal y la forma de los comerciales y los partidos políticos, fases de transmisión y cargos que se persiguen? Se realizó un análisis de contenido en los 99 comerciales. Las variables independientes fueron los once partidos políticos responsables de los anuncios; los cargos perseguidos para presidente, senador y diputado; y las cuatro estaciones emisoras. Las variables dependientes fueron ...
9
artículo
Publicado 2021
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The talk show is an omnipresent genre on television schedules, although not the most successful with regard to ratings. This article rebuilds the recent history of its production on Televisión Española and analyzes its main features as a genre following an inductive research methodology. In conclusion the talk show has a great capacity for hybridization and adaptation as it can be found in all kinds of programs and diverse genres. Although there are no great differences between talk shows produced by private channels and the public broadcaster, given its commercial foundations, TVE has opted to a greater extent for formulas such as interviews and debates, and to a lesser extent for testimonial TV shows.
10
artículo
Publicado 2022
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The audiovisual industry is a creative and dynamic sector on the production ofentertainment content. Its two major figures, production companies and television networks, assume the role of content providers and broadcasters respectively. However, due to the demands of such a competitive market, both have seen the need to expand their activities beyond their specialty, providing a wide range of audiovisual services and producing and distributing their content through several platforms This article analyzes the independent production industry in Spain and the consequences of the digitalization process of television, as well as the role played by production companies in a multimedia landscape with an increasing number of windows to commercialize their content.
11
artículo
Publicado 2023
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Millennials and centennials are two generations highly involved with social issues at a political and technological level. This interest has been raised in many of these individuals, some members of «woke» communities, a search for politically correct language both in networks and contemporary audiovisual fiction usually consumed on streaming platforms. This study aimed to analyze the psychosocial feeling of political efficacy millennials and centennials have as streaming platform users in Spain and Mexico to determine their predisposition and justification to prioritize their points of view in the face of content censorship and cancellation. The results reveal that centennials have a greater sense of efficacy than millennials, the latter being the most concerned about censorship and freedom of expression when receiving a story.
12
artículo
Publicado 2021
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During the quarantine established by the COVID-19 pandemic, peruvian families extended their hours of attention to television, and demonstrated a preference for programs that present topics related to religiosity and domestic violence. Based on a systematization of audience ratings in Lima and six regions, the perception of young university students regarding the reasons for this preference was investigated. A survey was applied to 100 young university students about the rating registered between March 15 and June 30, 2020, of the soap opera “La rosa de Guadalupe” (in Mexican and Peruvian versions) and the “Nunca más”. It was concluded that both programs are preferred because they reflect situations that are familiar and resemble reality. It is also evidenced that television is the most influential medium for the dissemination of social patterns, due to its hegemonic presence in...
13
artículo
Publicado 2021
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During the quarantine established by the COVID-19 pandemic, peruvian families extended their hours of attention to television, and demonstrated a preference for programs that present topics related to religiosity and domestic violence. Based on a systematization of audience ratings in Lima and six regions, the perception of young university students regarding the reasons for this preference was investigated. A survey was applied to 100 young university students about the rating registered between March 15 and June 30, 2020, of the soap opera “La rosa de Guadalupe” (in Mexican and Peruvian versions) and the “Nunca más”. It was concluded that both programs are preferred because they reflect situations that are familiar and resemble reality. It is also evidenced that television is the most influential medium for the dissemination of social patterns, due to its hegemonic presence in...
14
artículo
TV News Channels in Peru exists since late nineties. This kind of media appeared as a public necessity because, in that moment, news coverage was coming from TV stations that negotiated its editorial terms with Fujimori and Montesinos. The second TV News Channel in Peru was Canal N (the first -Cable Canal de Noticias- also had negotiated with https Montesinos). This TV station was founded in 1999 and was the only one that presented balanced and impartial approaches to their audience in that time on TV. Since 2010, other channels have emerged, such as Willax TV, ATV+ Noticias, RPP TV and TV Perú 7.3. Recently, Capital TV and Exitosa appeared as an alternative space to present their radio news programmes but in an audiovisual format. Therefore this editorial diversity invites us to analyse in detail their approaches and contents. In this article, we will review the coverage of Rodolfo Ore...
15
tesis de grado
Publicado 2022
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El presente trabajo de investigación expone una nueva tendencia empleada por los medios de comunicación tradicionales de todo el mundo para seguir en vigencia mediante las redes sociales. Para ello, el ecosistema digital plantea una nueva herramienta para el ejercicio periodístico que le puede ser útil para la divulgación de su contenido: TikTok, la plataforma móvil que cada vez está conquistando nuevas audiencias y que se ha consolidado como una de las favoritas del público en los últimos dos años. Gradualmente, al ser una ventana de gran alcance, diferentes medios periodísticos de prestigio, tales como The New York Times o The Washington Post, han optado por utilizar este recurso para llegar a sus emisores. Nuestro país no ha sido ajeno a este boom que se evidencia a nivel internacional. Es así que esta exploración consiste en analizar cuatro medios periodísticos televis...
16
objeto de conferencia
Publicado 2011
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Presentación que se llevó a cabo durante el III Congreso Internacional de Computación y Telecomunicaciones COMTEL 2011 del 19 al 21 de octubre de 2011 en Lima, Perú. COMTEL, es un certamen organizado por la Facultad de Ingeniería de Sistemas, Cómputo y Telecomunicaciones de la Universidad Inca Garcilaso de la Vega, que congrega a profesionales, investigadores y estudiantes de diversos países con el fin de difundir e intercambiar conocimientos, mostrar experiencias académicas-científicas y soluciones para empresas en las áreas de Computación, Telecomunicaciones y disciplinas afines.
17
artículo
This research is about what the “Aprendo en casa” strategy in Peru in 2020 meant from two of its main resources, radio and television. The objective was to analyze communicationally and evaluate the programs of both media. Thirty-two pieces from all educational levels were discussed, in seven months, with 27 expert communicators, and the experience from 50 target actors of the strategy was evaluated. The study was methodologically naturalistic, with a qualitative approach, indirect hermeneutical and phenomenological typologies, and under an open coding design. Eight categories generated by free will were found to show results on biased content and questionable forms of presentation; gaps were made visible at the educational, digital, and generational levels, and disarticulation between the education and communication axes. Our findings will contribute to improve the design and use of...
18
artículo
This research is about what the “Aprendo en casa” strategy in Peru in 2020 meant from two of its main resources, radio and television. The objective was to analyze communicationally and evaluate the programs of both media. Thirty-two pieces from all educational levels were discussed, in seven months, with 27 expert communicators, and the experience from 50 target actors of the strategy was evaluated. The study was methodologically naturalistic, with a qualitative approach, indirect hermeneutical and phenomenological typologies, and under an open coding design. Eight categories generated by free will were found to show results on biased content and questionable forms of presentation; gaps were made visible at the educational, digital, and generational levels, and disarticulation between the education and communication axes. Our findings will contribute to improve the design and use of...
19
tesis de grado
Publicado 2021
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The present research aims to determine the reasons that motivated the audience to interact to a greater extent with certain digital content of the transmedia narrative of the SKAM series. Due to the transmedia narrative of the series, its contents were communicated through a wide range of platforms; therefore, some had to be selected to be analyzed. These were the following: (1) the website of the series (http://skam.p3.no) and (2) the Instagram accounts of the characters. These platforms were chosen because both were easy and free to access. Once the platforms to be studied were delimited, the posts with the highest number of interactions on each platform were identified. Then, we proceeded to analyze the content of these and their role within the transmedia narrative of the series; in order to find patterns that help to understand the elements that prompted the greatest number of inter...
20
tesis de grado
Publicado 2023
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En el año 2017 la gerencia de América Digital, de América Televisión, tomó la decisión de crear el área de Branded Content (contenido de marca) ante la necesidad de las marcas de conectar con su audiencia a través de un contenido dinámico, valioso y de aspecto no publicitario. Para liderar el área se requería de un editor creativo de branded content, responsable de realizar diversas tareas y alcanzar objetivos, entre ellos el desarrollo de propuestas de contenido, un profundo análisis de los temas que son de mayor interés entre la audiencia de América Digital y que puedan conectar con las necesidades de las marcas, el aporte en el incremento de tráfico en la Web y la creación de un espacio que sirva de contenedor para los productos comerciales. Es así que, por primera vez, nace el módulo “Útil e interesante”, el cual conglomera, cuatro categorías dentro de la Web ...
