This article aims to identify the way in which the Netflix platform demonstrates the concept of television flow in its catalog, based on the analysis of the original content of fiction series released in 2019. It also recognizes some programming strategies and techniques that implements this video streaming platform, considering the implications of big data and recommendation systems. The methodology contemplates qualitative and quantitative techniques and applies an analysis matrix based on a manual coding of 157 original fiction series, with variables such as launch date, origin of production, season number, chapters and total minutes released per season. Among the main findings, it is evident that Netflix achieves a television flow with permanent premieres throughout the year, the launch of content by seasons with full chapters, as well as the election of Friday and the spring season ...

This article aims to identify the way in which the Netflix platform demonstrates the concept of television flow in its catalog, based on the analysis of the original content of fiction series released in 2019. It also recognizes some programming strategies and techniques that implements this video streaming platform, considering the implications of big data and recommendation systems. The methodology contemplates qualitative and quantitative techniques and applies an analysis matrix based on a manual coding of 157 original fiction series, with variables such as launch date, origin of production, season number, chapters and total minutes released per season. Among the main findings, it is evident that Netflix achieves a television flow with permanent premieres throughout the year, the launch of content by seasons with full chapters, as well as the election of Friday and the spring season ...

La evolución de la narrativa audiovisual. Analógica, transmedia y social media de Gerardo Karbaum propone una revisión de cómo ha evolucionado la narrativa audiovisual a través de esos tres periodos, con la finalidad de responder las grandes preguntas que surgen en torno al futuro. ¿Qué les depara a las industrias mediáticas? ¿Cuál es y será el rol —cada vez más relevante— de los prosumidores (productores y consumidores) en esta nueva dinámica comunicacional? En este libro lo descubrirás.