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1
artículo
Publicado 1990
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Alberto Flores Galindo has recently emphasized, taking up Basadre, that for the Peruvian case, the most significant contribution of the intelligentsia of that country in the present century has been to become aware of the importance of the Indian "in a country dominated by racism. .. who intended to condemn his peasants to silence". We cannot say such a thing about Ecuador. Our greatest historian at the beginning of the century, Gonzáles Suárez, was convinced that history did not begin in aboriginal times but at the moment of subjugation of the Indians by the Spanish, that the Indians —that "defeated race"— did not have any historical potential Furthermore, they were located outside of it, that the foundation of Ecuadorian nationality corresponded entirely to the mestizos, the only ones he considered to be the initiators of history, a people with a future.
2
artículo
Publicado 2023
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Sentiment analysis is a new trend' nowadays to understand how people' feel in different situations of their daily life. Social network data is used during the whole process of analysis and' classification, which consists of text data. Using social networks, the emotional level can be monitored or analyzed. In this research work we will classify data from social networks such as twitter regarding suicide and classify it as: active suicidal thinking, passive suicidal thinking, sarcasm related to suicidal thinking, tweets related to suicide (suicide awareness, news, suicide talk) and others.
3
artículo
This study investigates creativity and the creative process in Advertising Agencies in Brazil. The objective was to identify how the Copywriter and the Art Director operate strategies aimed at brainstorming in the ideation of advertising campaigns to reach insight. A qualitative study was carried out through semi-structured interviews designed based on the literature, applied to advertising who work in the areas. The study of Multiple Cases was used being the analysis of the collected data elaborated through the technique of content analysis based on Bardin (2010) and structured in the ATLAS.ti software. The findings reveal that in the Creativity dimension, copywriters and art directors perceive a strong influence from auditory and visual sources. In the Creative Process dimension, the findings indicate that the traditional steps instituted in the department are recurrent in the search f...
4
otro
Publicado 2021
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This work has been prepared for students of the second grade, secondary education in the _x000D_ year 2019, with the topic entitled: Proposal of a macro-rules strategy to improve the _x000D_ performance of text comprehension in second-grade secondary school students. This _x000D_ learning session it is intended to achieve in students the ability to identify the theme, ideas _x000D_ and purpose of the text, selecting the criteria and the appropriate macro-rule._x000D_ Regarding the theoretical support, the main contributions of the authors and MINEDU _x000D_ documentation have been taken into consideration both for the management of teaching _x000D_ practice and for the development of the Communication area. This frame of reference has _x000D_ made it possible to support the information collected and provide support to teachers in _x000D_ their work._x000D_ For the pedagogical support, it...
5
tesis de grado
Publicado 2025
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El presente estudio parte de la problemática que presenta una empresa del sector lácteo en la distribución de venta comprendida en la zona norte del Perú, la cual mediante la implementación de la herramienta de ingeniería Matriz Impacto-Factibilidad, para poder elegir mediante ranking de factores la mejor opción de las desplegadas en la Lluvia de ideas, logró un incremental de 14% en nivel de ventas brutas, una reducción en descuentos por venta del 64%, considerando el mayor poder de negociación e implementación de estrategia comercial de la empresa en comparación del distribuidor, obteniendo por consecuencia un incremental de 16% en nivel de ventas netas. Considerando la mejora de indicadores de venta y reducción de costos, se obtuvo un incremento del 29% respecto a la utilidad bruta y del 10% respecta a la utilidad operativa. Como precedente, se gestionaba la distribución...
6
artículo
Publicado 2024
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In light of the author’s substantial experience in consumer conflict matters within the Argentine context, he advances several propositions aimed at the reformation of procedural protocols governing individual consumer conflict resolutions. Furthermore, he advocates for the judicious incorporation of contemporary technologies into these proceedings, with the overarching objective of achieving expeditious and efficient resolutions that concurrently embody principles of equity and transparency for all implicated parties.
7
tesis de maestría
Publicado 2022
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El presente estudio tiene como finalidad identificar las estrategias de lectura que utilizan algunos estudiantes de una institución preuniversitaria de Lima para hallar la idea central en textos expositivos y comprender cómo las usan. Para ello, mediante un método cualitativo y un diseño metodológico epistemológico realista, se entrevistó a 12 estudiantes que cursaban el ciclo regular 2021 de abril-julio de la institución y que postulaban a carreras de Ciencias. Fueron divididos en dos grupos: alto rendimiento (n=8) y bajo rendimiento (n=4) en comprensión de lectura según los resultados de un subtest de comprensión de lectura. Las entrevistas se llevaron a cabo luego de que el estudiante leyera un texto asignado con el fin de indagar sobre las estrategias de lectura que se activaron en dicho proceso. Se analizó el contenido de la transcripción de las entrevistas por medio de...
8
tesis de maestría
Publicado 2022
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El presente estudio tiene como finalidad identificar las estrategias de lectura que utilizan algunos estudiantes de una institución preuniversitaria de Lima para hallar la idea central en textos expositivos y comprender cómo las usan. Para ello, mediante un método cualitativo y un diseño metodológico epistemológico realista, se entrevistó a 12 estudiantes que cursaban el ciclo regular 2021 de abril-julio de la institución y que postulaban a carreras de Ciencias. Fueron divididos en dos grupos: alto rendimiento (n=8) y bajo rendimiento (n=4) en comprensión de lectura según los resultados de un subtest de comprensión de lectura. Las entrevistas se llevaron a cabo luego de que el estudiante leyera un texto asignado con el fin de indagar sobre las estrategias de lectura que se activaron en dicho proceso. Se analizó el contenido de la transcripción de las entrevistas por medio de...
9
artículo
Publicado 2022
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This article deals with the two deaths of the idea of progress, its ups and downs and developments and the consequences that this process had within solid modernity (1800-1968). The first death of the idea of progress occurred, then, in its own formulation; its program was converted into an extension and deepening of the present. The closure began at the end of the sixties, with a paradoxical turn towards the very abyss of the absolute present and daily life and has culminated in our days. Here is the second death of the idea of progress; murdered, this time, by abandonment.
10
artículo
The purpose of this study is to analyze the Innovation and Creativity Capacities and their Impact on the materialization of Business Ideas of the entrepreneurs of the FCA Incubator - UNMSM, for this a mixed type of research study was applied. explanatory, correlational and transversal, which had a study sample of 43 incubated students who presented themselves at the entrepreneurial fair organized by the Incubator of the Faculty of Administrative Sciences "Ideando" in November 2018 II to which it was applied a questionnaire to measure the dimensions of the study. Taking as a more relevant conclusion that in 13 of the 15 dimensions of the creativity and innovation variable, medium levels have been obtained, only Mental Curiosity (74.4%), Constant search for ideas (51.2%) and Knowledge of Innovation processes (41.9%) have upper level. This indicates that entrepreneurs have average character...
11
artículo
Publicado 2011
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In this article we try to perform a brief tour around the history of creativity up to the present. This research analyzes this concept from its very beginning focusing on its application to the advertising field, where the cited concept gets reinvented again and again in order to explore its new possibilities and situations.
12
artículo
The agenda-setting and adoption of a social policy are not simple processes, they do not just require the decision of the policy-makers, they do need social participation. This article is about the first population\family planning policy in Peru, adopted in 1985 during the restoration of the democratic rule under Fernando Belaunde. Previously, we analyse the initial political process under two military regimes: Juan Velasco, who had an anti imperialist but pro-natal policy, and Francisco Morales-Bermudez, who opened the agenda on family planning. Within this political context, Belaunde allowed the participation of the social actors to create the first family planning policy. In contrast to previous literature about these governments, which focused mainly on hard policy issues, we compare a soft policy, but central element to the nation: the policy of population. In addition, as this poli...
13
artículo
Publicado 2020
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The current circumstances further merit investment in scientific research, to contribute to the homogeneous sustainability of the world population. The economic resources destined to the research field must be prioritized in order to rediscover what nature holds for the future man. Practical sumptuousness has plunged humanity into a minimalist idea of ??its social condition. The world phenomena of diverse nature are sneaked by a small group of research philanthropists without state economic funds, absolutely relegated by private companies that profit from raw materials.
14
artículo
Publicado 2020
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The current circumstances further merit investment in scientific research, to contribute to the homogeneous sustainability of the world population. The economic resources destined to the research field must be prioritized in order to rediscover what nature holds for the future man. Practical sumptuousness has plunged humanity into a minimalist idea of ??its social condition. The world phenomena of diverse nature are sneaked by a small group of research philanthropists without state economic funds, absolutely relegated by private companies that profit from raw materials.
15
artículo
Publicado 2021
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La negociación es una actividad inherente al ser humano, que se realiza prácticamente de manera cotidiana, aunque la misma no se internalice de forma consciente. En este sentido, el presente trabajo tiene como objetivo, afianzar la idea de que la técnica de negociación debe abordarse en ambientes políticos, judiciales y extrajudiciales como vía ideal para la solución de conflictos de diversa índole, principalmente en aquellos donde el Estado juega un papel fundamental, como principal interesado en la paz, al prever su ordenamiento jurídico, todos los mecanismos que facilitan el desiderátum de una armónica convivencia, en el contexto de un contrato social. Para esto se mostrará cómo surge la disciplina, en un tránsito que va desde la ´Teoría de Juegos´, pasando por la ´Teoría de Decisiones´, hasta llegar de manera sinérgica a una metodología que debe cont...
16
artículo
Publicado 2021
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Negotiation is an activity inherent to the human being, which is carried out practically on a daily basis, even if it is not consciously internalized. In this sense, this work aims to strengthen the idea that the negotiating technique should be addressed in political, judicial and extrajudicial environments as an ideal means for the resolution of conflicts of various kinds, mainly in those where the State plays a fundamental role, as the main interest in peace, in providing for its legal order, all the mechanisms that facilitate the desidertum of a harmonious coexistence, in the context of a social contract. For this will show how discipline arises, in a transit that goes from the "Game Library", through the "Decision Library", to reach synergistically a methodology that must be contemplated in an inessible way, in every conflict addressed by man. In this sense, as a methodol...
17
artículo
Publicado 2019
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This essay seeks to analyze how Cesar Calvo, in his novel “The Three Halves of Ino Moxo: Teachings of the Wizard of the Upper Amazon” (1981) establishes a dialogue with other arts — photography, music, painting—, and to review the projects that have gradually emerged as “ideas in the air”, eventually unfolding as the author’s work is recovered as a 21st century milestone. The analysis aims also to consolidate the piece’s value as a key contribution to the dialogue between literature and visual arts in Peru. Finally, the essay proposes that César Calvo’s novel -in how it understands and affirms the dialogues between diverse artistic forms and media- is fundamental to the development of contemporary visual arts language in the Peruvian Amazon.For this purpose, the paper is divided into four sections. The first reviews the works of prominent artists of the 20th ...
18
artículo
Publicado 1999
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In this synthesis, developing a brief explanation about the preparation, construction and manufacturing methods of the manufacturing process of rubber tires. While brief, this information will provide a comprehensive and simple idea of the manufacturing process that in itself is interesting. The features of the process are shown in a diagram. The initial phase of the process is the preparation of the rubber, this is initiated by mixing the components in accordance with a scientific formula. Alongside the various components that make up the structure of the tire are made. Finally, a rigorous quality control of the finished product is essential to successfully ensure durability.
19
artículo
Publicado 1999
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In this synthesis, developing a brief explanation about the preparation, construction and manufacturing methods of the manufacturing process of rubber tires. While brief, this information will provide a comprehensive and simple idea of the manufacturing process that in itself is interesting. The features of the process are shown in a diagram. The initial phase of the process is the preparation of the rubber, this is initiated by mixing the components in accordance with a scientific formula. Alongside the various components that make up the structure of the tire are made. Finally, a rigorous quality control of the finished product is essential to successfully ensure durability.
20
artículo
Publicado 2000
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This article shows the process of molding plastic extrusion and injection information that will provide a comprehensive and simple idea in this type of industrial activity.Extrusion is a process used to manufacture products such as PVC pipes , rods and the insulated wire coating plastics and other products of constant section. This process involves heating the plastic and cause its output by pressure through a hole in a certain way and then cooling it in a machine called an extruder.The injection is performed by the injection molding machines in a similar way to the extruders ; except that the extruder while continuously preiona plastic material through unamatriz , makes a fuel entering a cold mold . Then wait until the cold molded material is to be removed from the mold before it is refilled . is used to manufacture products such as taznes , mugs , toys, etc.