Chondracanthus chamissoi is a red seaweed of commercial importance that is intensively harvested along the Peruvian coast, so it is necessary to have a greater knowledge that leads to develop their cultivation. In this study, specimens from three locations were grown: Paiján (7°46’S; 79°25’W), Ancón (11°46’S; 77°11’W) and Mendieta (14°3’S; 76°15’W). The feasibility of the carpospores methodology is postulated as an alternative to develop its cultivation. In addition, it is proposed that there are similarities in reproductive potential (PR) and the first stages of culture (spore release, settlement and growth) between localities. The RP was higher for Ancón specimens (320 million of spores), followed by Mendieta (144 million) and Paiján (12 million). However, the spore release process for the start of the culture was more effective for Paiján, with an amount of carp...

This paper was conducted to examine the effect of paternalistic and Western leadership style using a sample of 326 subordinates. Due to insufficient number of studies about the type of relationship between subordinates’ responses and leadership type, this study aimed to determine whether paternalistic and Western leadership has a positive impact on managing subordinates. The respondents are employed at a wide variety of firms around Peru, such as Banking, Informational Technology, Commerce, Supply Chain, Construction and Law. A quantile regression was conducted to determine the effects of different types of paternalistic leadership such as benevolent leadership, moral leadership, and authoritarian on subordinate responses. The findings revealed that paternalistic leadership had a positive influence on compliance and gratitude while transformational leadership had a positive influence o...

Work stress resulting from lack of coping strategies is a problem that affects several organizations. This study aimed to identify the level of perceived stress, and coping styles in a sample of 120 executives in Peru. Coping strategies for stress were also classified using three categories: problem centered, emotion centered, and other coping. The results showed that the executives experienced a moderate level of stress, and preferred a coping style centered on meaning or perception (i.e., emotion and other coping). This is based on: the individuals’ values and beliefs and strategies, such as positive reinterpretation, acceptance, denial, turning to religion, Emotional social support, focus on & venting emotions, and behavioral disengagement goal review, concentration on strengths gained from life experience, and reorganization of priorities. These results are relevant to human resour...

Megapool Ltd. is a family business located in Lima, Peru, specializing in the construction of Jacuzzis and saunas. It was created in 1987 to develop general activities in the field of construction and construction supervision, import, distribute and sell materials and accessories and perform other economic activities permitted by Peruvian law. In August 1999, its CEO sought a consultant to reorganize the company and solve its financial problems, as well as to face the growth stage of the business. The consultant must be able to develop a proposal for the reorganization of the company, which implies the analysis of the main areas of the company, as well as the situation of human resources.

La gestión del conocimiento es una herramienta que busca capturar el conocimiento disperso dentro de la organización para sistematizarlo y distribuirlo entre los miembros de esa organización. No se trata de elaborar manuales de gestión, sino de generar valor con el conocimiento que se posea, de preservar el conocimiento tácito de, por ejemplo, los trabajadores con mucha experiencia, a fin de que pueda ser usado por otras personas. Este libro desarrolla un modelo de gestión del conocimiento aplicable, específicamente, a la gestión de conflictos socioambientales y busca demostrar que, a pesar de que esta herramienta no ha sido muy difundida en el sector público peruano, sí es posible emplearla para ayudar al Estado peruano a gestionar de mejor manera los conflictos socioambientales. Para ello, se investigaron experiencias de buenas prácticas de gestión pública en la zona denom...

Porphyra spp., conocida en Perú como “cochayuyo”, es un alga roja consumida y comercializada en los mercados locales. Sin embargo, su producción proviene íntegramente de la actividad extractiva por lo cual es necesario desarrollar su cultivo. Así mismo, los principales factores que afectan el proceso de cultivo son la luz (intensidad y fotoperíodo) y la temperatura. Por lo tanto, la presente investigación tuvo como objetivo, determinar las condiciones óptimas de temperatura y luz que promuevan una mayor liberación de cigotosporas. Para ello, individuos reproductivos de Porphyra spp., fueron colectados de playa Santa Elena, Paracas – Pisco y fueron llevados al laboratorio donde fueron estresados bajo dos condiciones de temperatura (T1=18°C y T2=10°C) y luz (E1=sin luz y E2=con luz) y posteriormente, inducidos a liberar cigotosporas en matraces con agua de mar a 18°C con d...

In order to determine the effect of photoperiod and the addition of commercial foliar nutrient at different concentrations in the biomass increasing of Pyropia sp. CHI, gametophytic individuals were collected in Santa Elena beach, Paracas - Pisco and transferred to Applied Biology Laboratory of Universidad Nacional Agraria La Molina. The thalli were divided into groups of 1,0 ± 0,02 g of initial biomass and placed in flasks with enriched sea water with three different concentrations of Bayfolan® commercial foliar nutrient (0,1 ml/L; 0,05 m/L; and 0,025 ml/L) and a control treatment (0 ml/L) against two photoperiod conditions: long day (DL) (L/O = 18:6) and short day (DC) (L/O = 6:18). Biomass (wet weight) and growth rate (g/week) were evaluated weekly during six weeks. The results have demonstrated the effect of nutrient addition in biomass increase of Pyropia sp. CHI where all treatme...

El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.

Megapool S.A. es una empresa familiar localizada en Lima, Perú, y especializada en la construcción de jacuzzis y saunas. Fue creada en 1987 para desarrollar actividades generales en el rubro de la construcción y supervisión de construcción, importar, distribuir y vender materiales y accesorios y desempeñar otras actividades económicas permitidas por la ley peruana. En agosto de 1999, su presidente ejecutivo buscaba un consultor para reorganizar la empresa y resolver sus problemas financieros, así como para enfrentar la etapa de crecimiento del negocio. El consultor debe estar en condiciones de desarrollar una propuesta para la reorganización de la empresa, lo que implica el análisis de las principales áreas de la empresa, así como la situación de los recursos humanos.

Aflatoxins cause a variety of disorders in poultry, especially affecting the liver (aflatoxicosis). Contaminated livers may become a health risk to consumers when expended in food markets. The purpose of the present study was to detect the presence of aflatoxins in chicken livers in Lima food markets. Samples were collected in 16 markets located in various socioeconomic sectors of Lima. From every market livers were subclassified as normal and apparently suspicious. Analysis of 32 samples was conducted at the Laboratory of Biochemistry, Nutrition and Animal Feeding, Veterinary Medicine Faculty, San Marcos University. Aflatoxins were determined through the ELISA method approved by the AOAC Research Institute, using the Veratox HS (high sensitivity, 0, 1, 2, 4, and 8 ppb). Liver samples are quite complex so immunoaffinity extraction columns (NEOCOLUMN for aflatoxins, 04/08) were used. The ...

In recent years, studies of consumer behavior have focused on demonstrating that individuals value the experience of consumption. Given this reality, the experiential marketing formula has managed to solve this need by proposing actions that generate consumer experience and maximize the value of products and services allowing the consumer to establish an emotional, rational or sensory connection with brands during the purchase process. This article is an analysis of the marketing experiences offered by retailers of clothing and footwear from major shopping centers in Piura. The objective of this work is to define the experiential formula offered by each store of modern retail of the two main shopping centers and determine wich stores give importance to the consumer experience.

This article addresses one of the new advertising trends, branded content, a formula that goes beyond product placement and proposes relevant content to the consumer. Specifically, is analyzed the case of fashion films, an advertising format that has broken out in the sector of fashion and luxury products with great success, and whose objective is to generate content specifically for a particular fashion brand, in which beauty and aesthetic predominates, but above all, allows to communicate the values and personality of the brand and thus connect with the consumer.

Aflatoxins cause a variety of disorders in poultry, especially affecting the liver (aflatoxicosis). Contaminated livers may become a health risk to consumers when expended in food markets. The purpose of the present study was to detect the presence of aflatoxins in chicken livers in Lima food markets. Samples were collected in 16 markets located in various socioeconomic sectors of Lima. From every market livers were subclassified as normal and apparently suspicious. Analysis of 32 samples was conducted at the Laboratory of Biochemistry, Nutrition and Animal Feeding, Veterinary Medicine Faculty, San Marcos University. Aflatoxins were determined through the ELISA method approved by the AOAC Research Institute, using the Veratox HS (high sensitivity, 0, 1, 2, 4, and 8 ppb). Liver samples are quite complex so immunoaffinity extraction columns (NEOCOLUMN for aflatoxins, 04/08) were used. The ...

Los recursos naturales y minerales del Perú, hoy en día representan la principal fuente de ingresos económicos del país, por lo cual su preservación toma importancia para la el crecimiento y desarrollo económico sostenible del Perú. La reducción de la dependencia de las materias primas supone una profunda transformación de los métodos de producción y de consumo, lo cual conlleva a la adopción del concepto de economía circular. El Ministerio de la Producción, como principal ente encargado de promover el desarrollo de la industria, es el llamado a gestionar el desarrollo sostenible de mecanismos que promuevan el correcto uso y reutilización de los residuos industriales ferrosos producto de las operaciones de las empresas metalmecánicas pesadas del país, a través de normas orientadas al aprovechamiento óptimo de los recursos sin perjudicar al medio ambiente, y de promover...

El estudio investigativo tuvo como propósito determinar la relación entre las habilidades directivas y el desempeño laboral en la Municipalidad de Lambayeque, la metodología utilizada se basa en un enfoque cuantitativo, con alcance correlacional y diseño no experimental de tipo transeccional correlacional. La técnica utilizada es la entrevista y teniendo al cuestionario como instrumento de recolección de datos que constó de 33 reactivos dividido en dos variables y seis dimensiones, el cual fue elaborado en Google forms y aplicado de manera asincrónica sobre una muestra de 72 trabajadores de la entidad. Los resultados evidencian que la variable habilidades directivas, según lo manifestado por los encuestados, el 6% indica que se encuentra escasamente desarrollada y con respecto a la variable desempeño laboral el 11% indican que se encuentra en un nivel alto, así mismo, se deno...

The success story about the growth of a small home furniture manufacturing company located in the Industrial Park of Villa El Salvador is shown in this work. In order to ensure customer satisfaction and loyalty models and designs are in continuous innovation.

This work examines at the exploratory level formal or informal organizational learning mechanisms that are present in organizations of professionals from the case of studies or law firms. This first approximation results in the identification of six organizational learning mechanisms: reflection on the cases, the revision of the doctrine, the trial and error, the monitoring, the diffusion of knowledge, and the spirit of the body. There is also a tendency to favour the culture of learning through the involvement and empowerment of employees, the transformation of the role of an administrator in the role of teacher and coach and a tendency towards a horizontal and participatory structure.

Poverty is a phenomenon which is caused by lack of education and no access to adequate social services, malnutrition, no hygienic conditions and sex discrimination. For this reason, in different countries like Peru, a Social Mining Fund has been created. This organization shows a big potential to become a relevant strategic tool to set the bases for a sustainable development, reducing poverty rates and allowing institutional development. Similarly, this Fund has caused the onset of strategic alliances, which have increased the production of resources, the inclusion of new markets, becoming an essential instrument of intercultural negotiation in the mining sector. In this paper, a new development model is presented based on the three strategies in which the Social Mining Fund can be applied, being sustainable development, poverty rate decrease and institutional development, and at the sam...

This document explains about the improvement strategies carried out by the new management of Profuturo AFP based on a management quality plan applied with the purpose of leading the market obtaining greater growth profitability brand positioning and achieving the fidelity of its affiliates. This change in the organization is based on a system whose fundamental objective is the fulfillment of the goals and objectives established in the strategic planning of the organization through the development of the workers in the improvement of their performance and personal well-being offering tools of education training and staff satisfaction resulting in the improvement of the working environment.

El presente proyecto de investigación tiene como finalidad presentar una propuesta académica de investigación sobre la agricultura ecológica y a la vez sentar las bases para la realización de un mayor análisis sobre la manera en la que la agricultura ecológica influye en las comunidades rurales latinoamericanas desde el marco de los Objetivos de Desarrollo Sostenible. La agricultura ecológica desde la visión de este proyecto se presenta como un modelo altamente atractivo cuyos beneficios valen la pena ser analizados. Es por ello que el presente trabajo desglosa los posibles atributos y ventajas de la agricultura ecológica en el medio ambiente, la sociedad y la economía de las comunidades rurales; además de brindar un amplio marco teórico y antecedentes para el respaldo y sustento de las bases de la investigación. Finalmente, se presenta una propuesta de proceso metodológic...