Calidad del servicio y fidelización de clientes en los agentes caja Maynas distrito de Iquitos julio 2022

• Autores: Sanchez Jimenez, Kiara Estefany, Velasquez Velasquez, Susy Consuelo
• Formato: tesis de grado
• Fecha de Publicación: 2023
• Institución: Universidad Nacional De La Amazonía Peruana
• Repositorio: UNAPIquitos-Institucional
• Lenguaje: español
• OAI Identifier: oai:repositorio.unapiquitos.edu.pe:20.500.12737/9592
• Enlace del recurso: https://hdl.handle.net/20.500.12737/9592
• Nivel de acceso: acceso abierto
• Materia: Satisfacción del cliente; Servicios de atención al cliente; Tiendas especializadas; Servicios financieras; https://purl.org/pe-repo/ocde/ford#5.02.04

The investigation Quality of Service and Customer Loyalty in the Agents of the Maynas Municipal Savings and Credit Fund of the District of Iquitos July 2022, was to determine the relationship between the quality of service and the customer loyalty of the Agents and to see the level in each of the dimensions of loyalty and service quality of the Municipal Savings and Loan Fund of Maynas, District of Iquitos July 2022. The research is correlational of applied type; the study concluded that there is a low significant relationship between service quality and customer loyalty according to the Pearson correlation coefficient of 0.209 and a bilateral significance of 0.000; This is to July 2022