Assessment of the integration of a hotel in the city of Machala into a hotel chain

• Autores: Zambrano, Edwin, Sablón Cossío, Neyfe
• Formato: artículo
• Fecha de Publicación: 2023
• Institución: Universidad de Lima
• Repositorio: Revistas - Universidad de Lima
• Lenguaje: español
• OAI Identifier: oai:revistas.ulima.edu.pe:article/6642
• Enlace del recurso: https://revistas.ulima.edu.pe/index.php/Ingenieria_industrial/article/view/6642
• Nivel de acceso: acceso abierto
• Materia: hotel chains; integration; tourism; technology; cadenas hoteleras; integración; turismo; tecnología

This study aims to assess the integration into a hotel chain and characterize its stakeholders and weaknesses. A quantitative and descriptive approach with interviews and the analysis-synthesis of secondary sources was employed. The integration was evaluated using a checklist of seven dimensions and applying Cronbach’s alpha reliability model. The results indicate an integration below the maximum level and identify four elements—suppliers, facilities, service departments, and reception—as well as 29 internal and external stakeholders. The service departments showed the greatest weakness, requiring strategies, policies, and improvements in information, infrastructure, and training. These findings are key for enhancing competitiveness in the hospitality industry.