Media and Journalists in Twitter: The Chilean Case

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Social networks like Twitter have become platforms used by people as well as corporations to reach audiences of a size that, barely a decade ago, seemed unimaginable. Journalism has also been affected by this trend, so now journalists and media corporations make use of these social networks. The pre...

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Detalles Bibliográficos
Autores: López-Hermida Russo, Alberto, Claro Montes, Cecilia
Formato: artículo
Fecha de Publicación:2011
Institución:Universidad de San Martín de Porres
Repositorio:Correspondencias & Análisis
Lenguaje:español
OAI Identifier:oai:ojs2.ojs.correspondenciasyanalisis.com:article/268
Enlace del recurso:http://ojs.correspondenciasyanalisis.com/index.php/Journalcya/article/view/268
Nivel de acceso:acceso abierto
Materia:Twitter
Periodismo
Periodistas
Redes sociales
Ética
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dc.title.none.fl_str_mv Media and Journalists in Twitter: The Chilean Case
Medios y periodistas en Twitter: el caso chileno
title Media and Journalists in Twitter: The Chilean Case
spellingShingle Media and Journalists in Twitter: The Chilean Case
López-Hermida Russo, Alberto
Twitter
Periodismo
Periodistas
Redes sociales
Ética
title_short Media and Journalists in Twitter: The Chilean Case
title_full Media and Journalists in Twitter: The Chilean Case
title_fullStr Media and Journalists in Twitter: The Chilean Case
title_full_unstemmed Media and Journalists in Twitter: The Chilean Case
title_sort Media and Journalists in Twitter: The Chilean Case
dc.creator.none.fl_str_mv López-Hermida Russo, Alberto
Claro Montes, Cecilia
author López-Hermida Russo, Alberto
author_facet López-Hermida Russo, Alberto
Claro Montes, Cecilia
author_role author
author2 Claro Montes, Cecilia
author2_role author
dc.subject.none.fl_str_mv Twitter
Periodismo
Periodistas
Redes sociales
Ética
topic Twitter
Periodismo
Periodistas
Redes sociales
Ética
description Social networks like Twitter have become platforms used by people as well as corporations to reach audiences of a size that, barely a decade ago, seemed unimaginable. Journalism has also been affected by this trend, so now journalists and media corporations make use of these social networks. The presence of media and journalists in platforms such as Twitter inevitably comes with multiple ways of presenting themselves to the public. While the media face the challenge to upkeep their informational end, journalists have to find a balance between their personal and professional profile. A comparative usability analysis of journalists and media Twitter accounts makes this an evident problem that will allow studying the phenomenon and proposing certain guidelines for action. Questions emerge rapidly: Can media corporatize a social tool that is essentially personal? Must a journalist inform, give his/her opinion as a common citizen, in an account created under his professional profile? Can media and journalists profiles co-exist in the same social network? The answers to these questions present us with new professional and ethical challenges that are worthy of further study.
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/*ref*/ABC, diario (2011). “¿Cuántos usuarios hay en Twitter?”. Extraída el 19/IV/2011 desde: http://www.abc.es/20110401/medios-redes/abci-usuarios-reales-twitter-201104011423.html
/*ref*/Ad Age Staff (2011). “Global citizens, marketers rely on social media after Japanese quake”. Advertising Age, 82 (11), 2-21.
/*ref*/Ahmad, A.N. (2010). “Is Twitter a useful tool for journalists?”. Journal of Media Practice, 11 (2), 145-155.
/*ref*/American Society of News Editors, The (2011). “Ethics codes by state”. Extraída el 31/III/2011 desde http://asne.org/key_initiatives/ethics/ethics_codes.aspx
/*ref*/Arceneaux, N. & Schmitz, A. (2009). “Seems stupid until you try it: press coverage of Twitter 2006-9”. New Media Society, 12, 1262-1279.
/*ref*/BBC. (2011). “Editorial Guidelines”. Extraída el 31/III/2011 desde http://bbc.in/1EIZLT
/*ref*/Bischof, J. (2010). “Journalism ethics in the age of Twitter”. Extraída el 31/III/2011 desde http://www.journalism.co.za/index.php?option=com_-content&task=view&id=3241&Itemid=51
/*ref*/Brewer, D. (n.d.). “Editorial ethics for Twitter journalists”. Extraída el 31/III/2011 desde http://www.mediahelpingmedia.org/content/view/401/1/
/*ref*/Briggs, M. (2007). “Journalism 2.0: How to Survive and Thrive”. Extraída el 31/III/2011 desde http://www.kcnn.org/resources/journalism_20/
/*ref*/Cervantes, A. (2010). “Will Twitter be following you in the Courtroom?: Why reporters should be allowed to broadcast during courtroom proceeding”. Hastings Communication & Entertainment Journal, 33 (1), 133-157.
/*ref*/Cha, M.; Haddadi, H.; Benevenuto, F. & Gummadi, K. (2010). “Measuring User Influence in Twitter: The Million Follower Fallacy”. Conferencia sobre Weblogs y medios sociales.
/*ref*/Cobos, T. L. (2010). “Twitter como fuente para periodistas latinoamericanos”. Razón y Palabra, 73.
/*ref*/Crucianelli, S. (2010). “Herramientas digitales para periodistas”. Extraída el 31/III/2011. Knight Center fot Journalism in the Americas: http://knightcenter.-utexas.edu/hdpp.php
/*ref*/Dickerson, J. (2008). “Don’t Fear Twitter”. Nieman Reports, edición verano, 5-6.
/*ref*/Farhi, P. (2009). “The Twitter Explosion”. American Journalism Review, junio-julio, 26-31.
/*ref*/Greer, J. y Yan, Y. (2010). “New ways of connecting with readers: How community newspapers are using Facebook, Twitter and other tools to deliver the news”. Grassroots Editor, edición invierno, 1-7.
/*ref*/Hermida, A. (2010). “From TV to Twitter: How ambient news became ambient journalism”. M/C Journal, 13 (2), 7-7.
/*ref*/Hindman, M. (2009). The Myth of Digital Democracy. Princeton University Press.
/*ref*/Hutchins, B. (2011). “The acceleration of Media Sport Culture”. Information, Communication & Society, 14 (2), 237-257.
/*ref*/Lenatti, C. (2009). “All A-Twitter: Social Networking as a Tool for Newspaper Journalist”. The Seybold Report, 9 (3), 2-3.
/*ref*/Klout (2010). “The Official Klout Blog. Better Know the Klout Classes”. Extraída el 31/III/2011 desde http://corp.klout.com/blog/2010/08/better-know-the-klout-classes/
/*ref*/Li, J. & Rao, H.R. (2010). “Twitter as a Rapid Response News Service: An Exploration in the Context of the 2008 China Earthquake”. The Electronic Journal on Information Systems in Developing Countries, 42 (4), 1-22.
/*ref*/Los Angeles Times (2009). “Readers’ Representative Journal. A conversation on newsroom ethics and standards”. Extraída el 31/III/2011 desde http://lat.ms/9DoLMP
/*ref*/Morozov, E. (2011). The Net Delusion. The Dark Side of Internet Freedom. New York: Perseus.
/*ref*/New York Times, The. (2005). “The New York Times Company Policy on Ethics in Journalism”. Extraída el 31/III/2011 desde http://bit.ly/nFlsy
/*ref*/Radio Television Digital News Association, The (2005). “Ethics. Social Media and Blogging Guidelines”. Extraída el 31/III/2011 desde http://bit.ly/9fAAK0
/*ref*/Reuters. (2011). “Handbook of Journalism. Reporting from the Internet”. Extraída el 31/III/2011 desde http://bit.ly/XOjcm
/*ref*/Safko, L. & Brake, D. (2009). The Social Media Bible: Tactics, Tools, and Strategies for Business Success. New Jersey, John Wilew & Sons.
/*ref*/Salaverría, R. (2010). “Los medios deben desarrollar estrategias más activas en las redes sociales”. Extraída el 31/III/2011 desde http://eperiodistas.blogs-pot.com/2010/11/los-medios-deben-desenvolver.html
/*ref*/Sauter, J. (2009). Is social media the journalism of the future? Daily Records.
/*ref*/Stevenson, S. E. & Peck, L. A. (2011). “I Am Eating a Sandwich Now: Intent and Foresight in the Twitter Age”. Journal of Mass Media Ethics, 26 (1), 56-65.
/*ref*/Tremblay, J. (2010). “Twitter: Can It Be a Reliable Source of News?”. Nieman Reports, edición verano, 47-49.
/*ref*/Washington Post, The. (2010). “Newsroom Guidelines for Use of Facebook, Twitter and Other Online Social Networks”. Extraída el 31/III/2011 desde http://bit.ly/ewQUBs
dc.rights.none.fl_str_mv Derechos de autor 2011 Alberto López-Hermida Russo, Cecilia Claro Montes
http://creativecommons.org/licenses/by-nc-sa/4.0
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rights_invalid_str_mv Derechos de autor 2011 Alberto López-Hermida Russo, Cecilia Claro Montes
http://creativecommons.org/licenses/by-nc-sa/4.0
eu_rights_str_mv openAccess
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dc.publisher.none.fl_str_mv Universidad San Martín de Porres. Escuela Profesional de Ciencias de la Comunicación. Instituto de Investigación
publisher.none.fl_str_mv Universidad San Martín de Porres. Escuela Profesional de Ciencias de la Comunicación. Instituto de Investigación
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Correspondencias & análisis; Núm. 1 (2011): Correspondencias & análisis N°1 2011 (enero - diciembre); 17-33
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spelling Media and Journalists in Twitter: The Chilean CaseMedios y periodistas en Twitter: el caso chilenoLópez-Hermida Russo, AlbertoClaro Montes, CeciliaTwitterPeriodismoPeriodistasRedes socialesÉticaSocial networks like Twitter have become platforms used by people as well as corporations to reach audiences of a size that, barely a decade ago, seemed unimaginable. Journalism has also been affected by this trend, so now journalists and media corporations make use of these social networks. The presence of media and journalists in platforms such as Twitter inevitably comes with multiple ways of presenting themselves to the public. While the media face the challenge to upkeep their informational end, journalists have to find a balance between their personal and professional profile. A comparative usability analysis of journalists and media Twitter accounts makes this an evident problem that will allow studying the phenomenon and proposing certain guidelines for action. Questions emerge rapidly: Can media corporatize a social tool that is essentially personal? Must a journalist inform, give his/her opinion as a common citizen, in an account created under his professional profile? Can media and journalists profiles co-exist in the same social network? The answers to these questions present us with new professional and ethical challenges that are worthy of further study.Las redes sociales, como Twitter, se han convertido en plataformas usadas tanto por los cibernautas como por las corporaciones a fin de alcanzar audiencias a un nivel que, hasta hace una década, parecía inimaginable. El periodismo ha sido afectado por esta tendencia, obligando a los periodistas y empresas de comunicación a emplear estas redes sociales. La incidencia de los medios y periodistas en plataformas como Twitter plantea múltiples maneras de presentarse al público. Mientras que los medios enfrentan el reto de prolongar su cierre informativo, los periodistas buscan balancear su vida su perfil profesional y personal en la red.Tras un análisis comparativo de las cuentas de periodistas y medios chilenos en Twitter, se evidencia un problema que nos permitirá estudiar y proponer pautas de acción ante el fenómeno. Así, surgen las siguientes interrogantes: ¿Los medios pueden corporativizar una herramienta social que es esencialmente de naturaleza personal? ¿Un periodista puede informar, brindar su opinión como ciudadano común, en una cuenta de Twitter creada con su perfil profesional? ¿Los perfiles de medios y periodistas pueden coexistir en la misma red social? Las respuestas a estas preguntas conllevan nuevos retos profesionales y éticos que pueden dar cabida a estudios ulteriores.Universidad San Martín de Porres. Escuela Profesional de Ciencias de la Comunicación. Instituto de Investigación2011-10-28info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttp://ojs.correspondenciasyanalisis.com/index.php/Journalcya/article/view/26810.24265/cian.2011.n1.02Correspondences & Analysis; No 1 (2011): Correspondences & analysis N°1 2011 (january - december); 17-33Correspondencias & análisis; Núm. 1 (2011): Correspondencias & análisis N°1 2011 (enero - diciembre); 17-332304-22652224-235Xreponame:Correspondencias & Análisisinstname:Universidad de San Martín de Porresinstacron:USMPspahttp://ojs.correspondenciasyanalisis.com/index.php/Journalcya/article/view/268/245/*ref*/ABC, diario (2011). “¿Cuántos usuarios hay en Twitter?”. Extraída el 19/IV/2011 desde: http://www.abc.es/20110401/medios-redes/abci-usuarios-reales-twitter-201104011423.html/*ref*/Ad Age Staff (2011). “Global citizens, marketers rely on social media after Japanese quake”. Advertising Age, 82 (11), 2-21./*ref*/Ahmad, A.N. (2010). “Is Twitter a useful tool for journalists?”. Journal of Media Practice, 11 (2), 145-155./*ref*/American Society of News Editors, The (2011). “Ethics codes by state”. Extraída el 31/III/2011 desde http://asne.org/key_initiatives/ethics/ethics_codes.aspx/*ref*/Arceneaux, N. & Schmitz, A. (2009). “Seems stupid until you try it: press coverage of Twitter 2006-9”. New Media Society, 12, 1262-1279./*ref*/BBC. (2011). “Editorial Guidelines”. Extraída el 31/III/2011 desde http://bbc.in/1EIZLT/*ref*/Bischof, J. (2010). “Journalism ethics in the age of Twitter”. Extraída el 31/III/2011 desde http://www.journalism.co.za/index.php?option=com_-content&task=view&id=3241&Itemid=51/*ref*/Brewer, D. (n.d.). “Editorial ethics for Twitter journalists”. Extraída el 31/III/2011 desde http://www.mediahelpingmedia.org/content/view/401/1//*ref*/Briggs, M. (2007). “Journalism 2.0: How to Survive and Thrive”. Extraída el 31/III/2011 desde http://www.kcnn.org/resources/journalism_20//*ref*/Cervantes, A. (2010). “Will Twitter be following you in the Courtroom?: Why reporters should be allowed to broadcast during courtroom proceeding”. Hastings Communication & Entertainment Journal, 33 (1), 133-157./*ref*/Cha, M.; Haddadi, H.; Benevenuto, F. & Gummadi, K. (2010). “Measuring User Influence in Twitter: The Million Follower Fallacy”. Conferencia sobre Weblogs y medios sociales./*ref*/Cobos, T. L. (2010). “Twitter como fuente para periodistas latinoamericanos”. Razón y Palabra, 73./*ref*/Crucianelli, S. (2010). “Herramientas digitales para periodistas”. Extraída el 31/III/2011. Knight Center fot Journalism in the Americas: http://knightcenter.-utexas.edu/hdpp.php/*ref*/Dickerson, J. (2008). “Don’t Fear Twitter”. Nieman Reports, edición verano, 5-6./*ref*/Farhi, P. (2009). “The Twitter Explosion”. American Journalism Review, junio-julio, 26-31./*ref*/Greer, J. y Yan, Y. (2010). “New ways of connecting with readers: How community newspapers are using Facebook, Twitter and other tools to deliver the news”. Grassroots Editor, edición invierno, 1-7./*ref*/Hermida, A. (2010). “From TV to Twitter: How ambient news became ambient journalism”. M/C Journal, 13 (2), 7-7./*ref*/Hindman, M. (2009). The Myth of Digital Democracy. Princeton University Press./*ref*/Hutchins, B. (2011). “The acceleration of Media Sport Culture”. Information, Communication & Society, 14 (2), 237-257./*ref*/Lenatti, C. (2009). “All A-Twitter: Social Networking as a Tool for Newspaper Journalist”. The Seybold Report, 9 (3), 2-3./*ref*/Klout (2010). “The Official Klout Blog. Better Know the Klout Classes”. Extraída el 31/III/2011 desde http://corp.klout.com/blog/2010/08/better-know-the-klout-classes//*ref*/Li, J. & Rao, H.R. (2010). “Twitter as a Rapid Response News Service: An Exploration in the Context of the 2008 China Earthquake”. The Electronic Journal on Information Systems in Developing Countries, 42 (4), 1-22./*ref*/Los Angeles Times (2009). “Readers’ Representative Journal. A conversation on newsroom ethics and standards”. Extraída el 31/III/2011 desde http://lat.ms/9DoLMP/*ref*/Morozov, E. (2011). The Net Delusion. The Dark Side of Internet Freedom. New York: Perseus./*ref*/New York Times, The. (2005). “The New York Times Company Policy on Ethics in Journalism”. Extraída el 31/III/2011 desde http://bit.ly/nFlsy/*ref*/Radio Television Digital News Association, The (2005). “Ethics. Social Media and Blogging Guidelines”. Extraída el 31/III/2011 desde http://bit.ly/9fAAK0/*ref*/Reuters. (2011). “Handbook of Journalism. Reporting from the Internet”. Extraída el 31/III/2011 desde http://bit.ly/XOjcm/*ref*/Safko, L. & Brake, D. (2009). The Social Media Bible: Tactics, Tools, and Strategies for Business Success. New Jersey, John Wilew & Sons./*ref*/Salaverría, R. (2010). “Los medios deben desarrollar estrategias más activas en las redes sociales”. Extraída el 31/III/2011 desde http://eperiodistas.blogs-pot.com/2010/11/los-medios-deben-desenvolver.html/*ref*/Sauter, J. (2009). Is social media the journalism of the future? Daily Records./*ref*/Stevenson, S. E. & Peck, L. A. (2011). “I Am Eating a Sandwich Now: Intent and Foresight in the Twitter Age”. Journal of Mass Media Ethics, 26 (1), 56-65./*ref*/Tremblay, J. (2010). “Twitter: Can It Be a Reliable Source of News?”. Nieman Reports, edición verano, 47-49./*ref*/Washington Post, The. (2010). “Newsroom Guidelines for Use of Facebook, Twitter and Other Online Social Networks”. Extraída el 31/III/2011 desde http://bit.ly/ewQUBsDerechos de autor 2011 Alberto López-Hermida Russo, Cecilia Claro Monteshttp://creativecommons.org/licenses/by-nc-sa/4.0info:eu-repo/semantics/openAccessoai:ojs2.ojs.correspondenciasyanalisis.com:article/2682021-03-16T10:49:54Z
score 13.940932
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