Today, governments see entrepreneurship as a means to promote the economic, social, productive and even cultural development of their countries, but despite the benefits of this trend, there are still many important challenges that must be overcome for the benefits of entrepreneurship to be truly sustainable and long-lasting (Jurado, 2022). This is the problem that Foncodes considers necessary to address: the limited access of subsistence families to local markets in densely populated rural Andean and jungle areas. The challenge is to overcome the underlying causes, namely limited technical knowledge of family production in rural areas, lack of capitalization of family assets, and poor knowledge of input and service markets and product destinations, through the creation of agricultural and non-agricultural enterprises in high mountain and jungle areas, managed by rural subsistence farmer...

Today, entrepreneurship is considered a means for governments to promote the economic, social, productive and even cultural development of their countries, but despite the benefits of this trend, there are still many important challenges to overcome for the contribution of entrepreneurship is truly sustainable and effective. Jury (2022) It is where the Cooperation Fund for Social Development (FONCODES) identified as a problem to be solved, the limited opportunities in access to local markets for households with subsistence economies that reside in rural population centers in the high Andean and jungle areas. In this way, the limited technological knowledge of rural family production is sought to be solved as its causes; the low capitalization of family assets; the lack of knowledge of markets for the provision of inputs and services, and the destination of their products, through the imp...