Tourism is one of the most important economic activities in the Cusco region; however, it only benefits some destinations with low value-added experiences. The concepts of coevolution and inclusive innovation are introduced to understand the complexity of promoting innovation in tourism in contexts of social exclusion. The case study of the Huyro Valley in Cusco, Peru, based on the methodological design of action research, is given with the goal of understanding the specific difficulties in the tourism sector and, thereby, co-designing and implementing creative solutions with local actors. The research results provide evidence on how innovations in agritourism in the Huyro Valley are a confluence of new tangible products, knowledge and institutional arrangements. The understanding of this interdependence and continuous adaptation between the social...

El turismo es una de las actividades económicas más importantes de la región de Cusco. Sin embargo, se concentra sólo en algunos destinos con experiencias de poco valor agregado. El presente artículo introduce los conceptos de coevolución e innovación inclusiva para entender la complejidad de promover innovación en turismo en contextos de exclusión social. Se presenta el estudio de caso del Valle de Huyro en Cusco, Perú, basado en el diseño metodológico de investigación-acción con el objetivo de comprender las problemáticas específicas en el sector, y con ello codiseñar e implementar con los actores locales propuestas innovadoras. Los resultados de la investigación brindan evidencia sobre cómo las innovaciones en agroturismo en el Valle de Huyro son una confluencia de nuevos productos tangibles, conocimientos y arreglos institucionales. El entendimiento de esta interde...

Tourism is one of the most important economic activities in the Cusco region; however, it only benefits some destinations with low value-added experiences. The concepts of coevolution and inclusive innovation are introduced to understand the complexity of promoting innovation in tourism in contexts of social exclusion. The case study of the Huyro Valley in Cusco, Peru, based on the methodological design of action research, is given with the goal of understanding the specific difficulties in the tourism sector and, thereby, co-designing and implementing creative solutions with local actors. The research results provide evidence on how innovations in agritourism in the Huyro Valley are a confluence of new tangible products, knowledge and institutional arrangements. The understanding of this interdependence and continuous adaptation between the social...

138 p. : il. ; 25 cm

141 p. : il. ; 25 cm