Responsabilidad social empresarial y su relación con la competitividad de las MYPES de Iquitos 2024

Descripción del Articulo

The purpose of this research was to determine how corporate social responsibility is related to the competitiveness of MSEs in Iquitos, 2024. A non experimental, cross-sectional and basic design was used, applying questionnaires to a sample of 30 MSEs. The results showed that the perception of Corpo...

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Detalles Bibliográficos
Autor: Pezo Galvez, Hector Gilberto
Formato: tesis doctoral
Fecha de Publicación:2025
Institución:Universidad Nacional De La Amazonía Peruana
Repositorio:UNAPIquitos-Institucional
Lenguaje:español
OAI Identifier:oai:repositorio.unapiquitos.edu.pe:20.500.12737/12393
Enlace del recurso:https://hdl.handle.net/20.500.12737/12393
Nivel de acceso:acceso abierto
Materia:Responsabilidad social empresarial
Competitividad
Dimensión social
Económica y ambiente
https://purl.org/pe-repo/ocde/ford#5.02.04
Descripción
Sumario:The purpose of this research was to determine how corporate social responsibility is related to the competitiveness of MSEs in Iquitos, 2024. A non experimental, cross-sectional and basic design was used, applying questionnaires to a sample of 30 MSEs. The results showed that the perception of Corporate Social Responsibility (CSR) is at a high level, as 46,7% of respondents said they totally agreed with its implementation. As for the Competitiveness variable, a high level was identified, with 53,3% of the employees saying that they strongly agree that it is promoted in their work environment. In addition, Spearman's Rho test showed a moderate positive correlation of rho=0,681 and a significance of 0,030 <0,05, indicating that CSR is significantly related to competitiveness.
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