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Publicado 2025
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Objective: This study purpose to examine the relationship between poverty and malnutrition in infants under 5 years of age in the Department of Huánuco during the COVID-19 pandemic period (2020–2022). Materials and methods: The research it is developed under a approach quantitative of type basic, with a non-experimental design and applying the technique of document analysis. Data were obtained from the Peruvian Information System on the Nutritional Status of Children and Pregnant Women and the National Institute of Statistics and Informatics (INEI). Results: The findings indicate that between the years 2020 and 2022, there was an evidenced average increase of 0.36 percentage points in child malnutrition indicators and 1.45 percentage points in the indicators of poverty levels, which reflects a tendency slight but consistent deterioration in these conditions in the department analyzed....
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Publicado 2024
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Objective. The main objective of this research is to understand the extent to which human resource empowerment influences the modernization framework of Public Administration in the Provincial Municipality of Ambo, taking into consideration fundamental aspects such as the characteristics and principles of empowerment. Methods. The research is applied and of a descriptive correlational level. Data collection techniques included documentary analysis and content analysis. The analysis procedure was conducted through critical reasoning. Results. The article presents results supporting the overall hypothesis, indicating a moderate positive correlation (r=0,422) between Empowerment and Modernization in the Public Management of the Provincial Municipality of Ambo in 2019. Conclusion. It is concluded that empowerment, by empowering employees for decision-making, promotes smooth communication and...
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Objective. To analyze the involvement of Local Community Health Administration Associations (ACLAS) of Regional Government of Huánuco. Methods. Descriptive study with the application of questionnaires(quantitative method). Research population comprised members involved in the co-administration (General Assembly, Board of Directors and Management) of the 60 ACLAS in force, jurisdictionally belonging to theHuánuco Executing Unit, 2017 and the sample comprised 132 members belonging to 22 current ACLAS. Results. A positive relationship was found between co-administration and management of health services, with human resources (0.53) and the exercise of administrative functions (0.43) having the greatest relationship with management. In the same way, the lack of commitment of the local authorities of the Board of Directors for planning of the work of the ACLAS or to facilitate the processes...
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Objective. To analyze the involvement of Local Community Health Administration Associations (ACLAS) of Regional Government of Huánuco. Methods. Descriptive study with the application of questionnaires (quantitative method). Research population comprised members involved in the co-administration (General Assembly, Board of Directors and Management) of the 60 ACLAS in force, jurisdictionally belonging to the Huánuco Executing Unit, 2017 and the sample comprised 132 members belonging to 22 current ACLAS. Results. A positive relationship was found between co-administration and management of health services, with human resources (0.53) and the exercise of administrative functions (0.43) having the greatest relationship with management. In the same way, the lack of commitment of the local authorities of the Board of Directors for planning of the work of the ACLAS or to facilitate the process...
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artículo
Publicado 2021
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Objective. To establish the relationship between neuromarketing and the purchase decision of Coca-Cola consumers in the city of Huánuco, 2019. Methods. The research had a quantitative approach of the basic type, design and correlational descriptive research level; data were collected through a survey to know the behavior of the study variables in the clients. Results. As demonstrated in this research, it is attested that neuromarketing is significantly related to the purchase decision of Coca-Cola products in the city of Huánuco, 2019. (Sig. = 0.001). Conclution. Through the executed research it is attested that neuromarketing is positively related to the purchase decision and this is reflected in the results obtained during the data processing.
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Publicado 2020
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Objective. To determine the influence of service quality and customer satisfaction clients in private banks in the city of Huánuco, 2019. Methods. It was a quantitative research and its design was non-experimental. Data was collected through the survey technique and a questionnaire to evaluate the quality of service and customer satisfaction. Population comprised 32,000 clients who were served, on average, monthly and the sample consisted of 380 clients. Rho Spearman was used as statistical proof. This was done using the SPSS software (version 24.0). Results. It was evidenced that the service quality influences the satisfaction of the clients in private banks of Huánuco, existing a considerable direct correlation (rs = 0.785, Sig. = 0.000). Conclusion. The research concluded that there is a significant relationship between service quality and customer satisfaction in private banks in t...