Organizaciones privadas del sector salud de Maracaibo: estrategias financieras y ventajas competitivas

• Autor: Borjas, Carlos
• Formato: artículo
• Fecha de Publicación: 2008
• Institución: Universidad ESAN
• Repositorio: ESAN-Institucional
• Lenguaje: español
• OAI Identifier: oai:repositorio.esan.edu.pe:20.500.12640/1894
• Enlace del recurso: https://revistas.esan.edu.pe/index.php/jefas/article/view/301; https://hdl.handle.net/20.500.12640/1894; https://doi.org/10.46631/jefas.2008.v13n25.05
• Nivel de acceso: acceso abierto
• Materia: Financial strategies; Competitive advantages; Health sector; Maracaibo; Venezuela; Estrategias financieras; Ventajas competitivas; Sector salud; https://purl.org/pe-repo/ocde/ford#5.02.04

The objective of the research was to analyze the financial strategies for developing competitive advantages in the private health sector organizations in Maracaibo, Venezuela, through a descriptive methodology that required documental analysis and the application of a survey as tool for data collection, to the financial managers of the health centres of the city. A trend was found in the financial strategies of giving importance to the generation of business value and shareholder value, as well as a dual type of internal-external funding that positively affect the development of competitive advantages that allow them to face the dynamism imposed by the context.