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1
artículo
Publicado 2019
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The purpose of this article is to briefly analyze the economic-ideo- logical model of the communication market in Brazil, highlighting its influ- ence on the current national political scene. Then we address the tensions caused by the flows, and not a particular element, of the new communication and information technologies in the crisis of the enunciative authority of jour- nalism; At the same time, we will reinforce the importance of this office for the maintenance of democracy in crisis in the country in particular, and in the West in general, through the mapping of technological strategies adopted by companies and professionals. Finally, in the light of similar research, we will conclude with the design of the curricular guidelines of what we understand should guide the debates on the transition of journalistic education (increas- ingly transdisciplinary, resorting to new technologic...
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3
artículo
Publicado 2019
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The article formalizes a theoretical-methodological proposal of the communicative practices of networked social movements as a new cycle of collective action. Digital activation is proposed as an emergent and inter- disciplinary object of study, which consists of contexts and dimensions that can be studied under the light of “deep hermeneutics”, and that represents a contribution to the sub-field of political communication.
4
artículo
Publicado 2013
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It is known that mining activity is synonym of investment, growing and development, however many times it becomes cause of controversies, difficulties and unrest; not only between the mining enterprise and the impacted communities but also the government gets involved in the conflicts. This happens, because as the actor in charge of regulate mining activities, it has the obligation of assume a position and to decide about the course of these conflicts. This article aims to identify the strategies of public relations that the Peruvian government has employed in the management of the social conflicts related to the mining activity in Cajamarca, Peru; and determine if these strategies were conceived from a systemic and symmetrical perspective. At the same time, it proposes the use of the press clipping as a public relations tool for systematizing the published information about the conflict...
5
tesis de grado
Publicado 2021
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The Soft Urban y los esfuerzos de las Naciones Unidas para el cumplimiento de la Agenda 2030 para el desarrollo sostenible, la investigación “determino como la inteligencia colectiva es el impacto o resultado de una ciudadanía digital que viene por parte de la necesidad de una sociedad intergeneracional disgregada, en el distrito de Miraflores”, en base al desarrollo el pensamiento sistemático compacto del fenómeno de estudio enmarcado al ODS- 8.2 y 8.3. Investigación de tipo básica, enfoque cualitativo, nivel correlacional descriptivo, corte transversal y diseño no experimental. La muestra fue de 384 personas, entre ellas vendedores, parte administrativa y visitantes, elaborando fichas de observación, encuestas y entrevistas estructuradas a la población, con el respaldo de los profesionales especialistas multidisciplinares (Nacionales e Internacionales). La validación del ...
6
artículo
Publicado 2020
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We propose to briefly state the concepts that relate the melodrama to a way of being and to be in Latin America, how mass media -especially television- have adopted it and adapted it to constitute it in “the way” of narrating ourselves. We will provide a way to approach to fictional content in television that allows us to read the subjectivities and particular recognitions, always in tension with other fictions of diverse origins, whose productions have strong contributions of capital, talent, and expertise. This invitation, in short, is nothing more than a reflection that attempts to unravel the idea that there is “a large” global village of which we are part of undividedly, as opposed to the idea that, despite the great penetration of audiovisual productions from different latitudes, there are territorial identifications that contribute to this collective construction of Latin ...
7
artículo
Publicado 2018
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Several academic studies have confirmed that young university students are using social media to get information about what is happening with their communities. This article explores what are the levels of consumption of traditional media, as well as digital media of young Mexican students from different regions of this country. The research was carried out in the context of the presidential elections of 2018. More than 1200 questionnaires were applied on line. The main objective of the research is to understand both traditional and digital media consumption and how these factors affect the political participation of this group of the population, inside and outside the internet. Among the main results expected to find a growing trend in the use of digital media to the detriment of the traditional, as well as a close relationship between political participation and media consumption.
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artículo
Publicado 2019
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This article analyses how the concept of citizenship is addressed in 15 Peruvian cybermedia platforms and how Internet users use this term on the basis of the information published, in order to know the semantic coincidences and differences in media and public agendas. This research was carried out using a mixed method which combines the classical analysis of news’ content, computer analysis of users’ comments and interviews. Among findings validated by media journalists, the little attention paid by platforms to citizens is highlighted, as well as the divergence between the approaches of the senders and users. Some solutions to the abovementioned misunderstanding in this field of unquestionable public interest that affects both public debate and the development of citizens who are aware of their roles in society are proposed.
9
artículo
Publicado 2024
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The debate on public policies and regulations for digital platforms constitutes an urgent topic for communication sciences. This article aims to provide a theoretical-analytical approach to emerging dimensions in research on communication policies in platform capitalism in Latin America. The work is part of a critical approach to the political economy of communication, offers a state of the art and includes a bibliographic systematization of the main debates on the State, big tech and public policies. Reflections from the notions of cognitive capitalism and platform capitalism allow us to confront the instrumental theoretical approaches that characterize the study of internet intermediaries. Likewise, the paper problematizes the dilemmas posed by regulatory proposals based on a review of state initiatives and judicial decisions in Latin America. The final discussion addresses the challen...
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artículo
This research focuses on the study of the native digital medium «La Posta» and its treatment of information. The objective is to analyze the application and adherence to ethical principles in journalism through a comprehensive review of its news articles. The methodological approach employed is content analysis, with a descriptive perspective; therefore, 31 informative journalistic articles from the «elTop» section, published on the official Instagram account of the medium in January 2023, were examined. The results of the analysis show that the medium does not conform to the ethical regulations of the Organic Law Reforming the Organic Communication Law (2019) of Ecuador. The news articles also do not adhere to the fundamental ethical principles of journalism. Additionally, the significance of advertising in the way the medium approaches information is highlighted. The absence of aut...
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artículo
Publicado 2019
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Can political ads produce enough emotional shock as for orienting a person’s vote? To answer this inquiry we monitored a group of first-time voters from different universities in Mexico City during the 2018 electoral process. Through association analysis and multidimensional scaling techniques, we contrasted their emotional response to campaign ads of the three main presidential candidates with their final vote on July 1st. Our results show there is only a slight correlation between emotional reaction to political ads and the vote cast by individuals. Emotions motivated by audiovisual stimuli, have a limited effect over vote orientation, since these reactions depend upon the interpretive capitals that each voter possesses.
12
tesis doctoral
Publicado 2023
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La disruptiva de la presencialidad a la virtualidad debido a la pandemia afectó las actividades económicas, sociales y culturales del país. En el sistema de justicia ocurrió lo propio, se paralizaron y restringieron sus servicios a nivel nacional y se optó progresivamente en el trabajo remoto con el uso mediado y acelerado de las tecnologías; surgió entonces las competencias digitales como una necesidad en el justiciable para adaptarse al nuevo entorno, sin embargo, para aquellas personas como el adulto mayor sin habilidades en el uso de las nuevas tecnologías le fue complicado acceder a la justicia en virtualidad, lo cual puso en riesgo su derecho fundamental en el marco de una justicia digital y sin discriminación. Precisamente, el propósito de la investigación tuvo como objetivo analizar desde la perspectiva de expertos, las competencias digitales en adultos mayores y su de...
13
tesis de grado
Publicado 2019
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Una de las causas que justifican el presente estudio es el escaso análisis de la vida y obra de José de la Riva Agüero y Sánchez Boquete. La significativa actuación política y militar del primer presidente del Estado peruano en el siglo XIX, es importante investigar, revisar y analizar los documentos que tengan relación durante esta época de la historia republicana del Perú, toda vez que existe un vacío historiográfico sobre uno de los personajes que dio origen a la instauración de los gobiernos en el Perú. Aunque debemos aclarar, que la inusitada aparición en la escena política de nuestra joven república, contenía mucho de los avatares del andamiaje colonial todavía inmerso para los años que empieza nuestra separación del coloniaje español, que va a cristalizarse después del año 1824, después de las sendas victorias en Junín y Ayacucho. El proceso histórico de ...
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artículo
Publicado 2019
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Resumen.- La importancia de la calidad educativa en nuestros tiempos subyace en que es una herramienta básica que nos permite comparar una institución con cualquier otra de la misma especie, cuya plataforma sirve para desarrollar en su interior una serie de actividades, procesos y procedimientos con la finalidad de que las características del producto o servicio cumplan excelentemente con los requisitos del que solicita el producto o el servicio y es una necesidad ineludible para permanecer en el mercado de manera exitosa. En la gestión de calidad se plasman la forma de operar en la organización y toda la información para su desarrollo y adecuada toma de decisiones, en pos de cumplir su misión y asegurar el cumplimiento de su visión. Este artículo tiene como propósito exponer las bases legales que originan el Sistema Nacional de Evaluación y Acreditación de la C...
