Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist

Descripción del Articulo

El texto completo de este trabajo no está disponible en el Repositorio Académico UPN por restricciones de la casa editorial donde ha sido publicado.
Detalles Bibliográficos
Autores: Olavarria Benavides, Heber Luis, Contreras Carassa, Angela Gianella, Cordova Buiza, Franklin
Formato: objeto de conferencia
Fecha de Publicación:2022
Institución:Universidad Privada del Norte
Repositorio:UPN-Institucional
Lenguaje:español
OAI Identifier:oai:repositorio.upn.edu.pe:11537/29880
Enlace del recurso:https://hdl.handle.net/11537/29880
https://doi.org/10.1109/SHIRCON53068.2021.9652385
Nivel de acceso:acceso cerrado
Materia:Turismo
Covid-19
Pandemia
Comunicación digital
https://purl.org/pe-repo/ocde/ford#5.02.04
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dc.title.es_PE.fl_str_mv Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
title Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
spellingShingle Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
Olavarria Benavides, Heber Luis
Turismo
Covid-19
Pandemia
Comunicación digital
https://purl.org/pe-repo/ocde/ford#5.02.04
title_short Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
title_full Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
title_fullStr Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
title_full_unstemmed Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
title_sort Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
author Olavarria Benavides, Heber Luis
author_facet Olavarria Benavides, Heber Luis
Contreras Carassa, Angela Gianella
Cordova Buiza, Franklin
author_role author
author2 Contreras Carassa, Angela Gianella
Cordova Buiza, Franklin
author2_role author
author
dc.contributor.author.fl_str_mv Olavarria Benavides, Heber Luis
Contreras Carassa, Angela Gianella
Cordova Buiza, Franklin
dc.subject.es_PE.fl_str_mv Turismo
Covid-19
Pandemia
Comunicación digital
topic Turismo
Covid-19
Pandemia
Comunicación digital
https://purl.org/pe-repo/ocde/ford#5.02.04
dc.subject.ocde.es_PE.fl_str_mv https://purl.org/pe-repo/ocde/ford#5.02.04
description El texto completo de este trabajo no está disponible en el Repositorio Académico UPN por restricciones de la casa editorial donde ha sido publicado.
publishDate 2022
dc.date.accessioned.none.fl_str_mv 2022-04-06T21:58:14Z
dc.date.available.none.fl_str_mv 2022-04-06T21:58:14Z
dc.date.issued.fl_str_mv 2022-02-04
dc.type.es_PE.fl_str_mv info:eu-repo/semantics/conferenceObject
format conferenceObject
dc.identifier.citation.es_PE.fl_str_mv Olavarria, H. L., Contreras, A. G., & Córdova, F. (2022). Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist. Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCON, 1-4. https://doi.org/10.1109/SHIRCON53068.2021.9652385
dc.identifier.uri.none.fl_str_mv https://hdl.handle.net/11537/29880
dc.identifier.journal.es_PE.fl_str_mv Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCON
dc.identifier.doi.none.fl_str_mv https://doi.org/10.1109/SHIRCON53068.2021.9652385
identifier_str_mv Olavarria, H. L., Contreras, A. G., & Córdova, F. (2022). Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist. Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCON, 1-4. https://doi.org/10.1109/SHIRCON53068.2021.9652385
Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCON
url https://hdl.handle.net/11537/29880
https://doi.org/10.1109/SHIRCON53068.2021.9652385
dc.language.iso.es_PE.fl_str_mv spa
language spa
dc.rights.es_PE.fl_str_mv info:eu-repo/semantics/closedAccess
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dc.format.es_PE.fl_str_mv application/pdf
dc.publisher.es_PE.fl_str_mv IEEE
dc.publisher.country.es_PE.fl_str_mv PE
dc.source.es_PE.fl_str_mv Universidad Privada del Norte
Repositorio Institucional - UPN
dc.source.none.fl_str_mv reponame:UPN-Institucional
instname:Universidad Privada del Norte
instacron:UPN
instname_str Universidad Privada del Norte
instacron_str UPN
institution UPN
reponame_str UPN-Institucional
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bitstream.url.fl_str_mv https://repositorio.upn.edu.pe/bitstream/11537/29880/1/license.txt
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repository.name.fl_str_mv Repositorio Institucional UPN
repository.mail.fl_str_mv jordan.rivero@upn.edu.pe
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spelling Olavarria Benavides, Heber LuisContreras Carassa, Angela GianellaCordova Buiza, Franklin2022-04-06T21:58:14Z2022-04-06T21:58:14Z2022-02-04Olavarria, H. L., Contreras, A. G., & Córdova, F. (2022). Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist. Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCON, 1-4. https://doi.org/10.1109/SHIRCON53068.2021.9652385https://hdl.handle.net/11537/29880Proceedings of the 2021 IEEE Sciences and Humanities International Research Conference, SHIRCONhttps://doi.org/10.1109/SHIRCON53068.2021.9652385El texto completo de este trabajo no está disponible en el Repositorio Académico UPN por restricciones de la casa editorial donde ha sido publicado.Tourism in recent years has given Peru greater economic income; However, it is currently one of the sectors most affected by the COVID-19 pandemic that has led to the paralysis of tourist activities, economically affecting the entire sector, this has forced to rethink strategies that contribute to its reactivation; One of them are the so-called travel influencers who have achieved great acceptance among tourists. This event has motivated this study with the aim of analyzing how these digital icons contribute to the reactivation of national (internal) tourism as a factor in choosing the destination. For this, 339 surveys were carried out through a quantitative, descriptive, and cross-sectional approach, the results of which determined that the function they fulfill has a significant impact on this sector through the visual and didactic material they promote.Revisión por paresLos Olivosapplication/pdfspaIEEEPEinfo:eu-repo/semantics/closedAccessUniversidad Privada del NorteRepositorio Institucional - UPNreponame:UPN-Institucionalinstname:Universidad Privada del Norteinstacron:UPNTurismoCovid-19PandemiaComunicación digitalhttps://purl.org/pe-repo/ocde/ford#5.02.04Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national touristinfo:eu-repo/semantics/conferenceObjectLICENSElicense.txtlicense.txttext/plain; charset=utf-81748https://repositorio.upn.edu.pe/bitstream/11537/29880/1/license.txt8a4605be74aa9ea9d79846c1fba20a33MD5111537/29880oai:repositorio.upn.edu.pe:11537/298802022-04-12 15:26:10.076Repositorio Institucional UPNjordan.rivero@upn.edu.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Travel influencers as a factor in choosing a tourist destination post covid-19: analysis of the national tourist
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