Identification of management indicators and their application for the sustainability of shopping centers in Peru
Descripción del Articulo
In Peru, the creation of shopping centers as an alternative to traditional food markets or neighborhood warehouses is becoming increasingly important. Taking into consideration the aforementioned, this work aims to identify and promote the application of management indicators for the sustainability...
| Autores: | , |
|---|---|
| Formato: | artículo |
| Fecha de Publicación: | 2024 |
| Institución: | Universidad Nacional de Ingeniería |
| Repositorio: | Revistas - Universidad Nacional de Ingeniería |
| Lenguaje: | español inglés |
| OAI Identifier: | oai:oai:revistas.uni.edu.pe:article/2164 |
| Enlace del recurso: | https://revistas.uni.edu.pe/index.php/iecos/article/view/2164 |
| Nivel de acceso: | acceso abierto |
| Materia: | Centro comercial indicadores de gestión tráfico ventas sostenibilidad Shopping center management indicators traffic sales sustainability |
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Identification of management indicators and their application for the sustainability of shopping centers in PeruIdentificación de indicadores de gestión y su aplicación para la sostenibilidad de los centros comerciales en el PerúFalconí, Rodolfo EliasRivera Alegre, AlexanderCentro comercialindicadores de gestióntráficoventassostenibilidadShopping centermanagement indicatorstrafficsalessustainabilityIn Peru, the creation of shopping centers as an alternative to traditional food markets or neighborhood warehouses is becoming increasingly important. Taking into consideration the aforementioned, this work aims to identify and promote the application of management indicators for the sustainability of shopping centers in Peru. For this reason, analysis techniques were applied based on surveys whose emphasis is focused on the attributes of shopping centers, from the perspective of customers and the respective correlation of their dependent variables: traffic and sales. The results show that the difference in marketing strategies significantly influences the positioning of shopping centers.En el Perú toma cada vez más importancia la creación de centros comerciales como una alternativa a los mercados de abastos tradicionales o a las bodegas de barrio. Teniendo en consideración lo citado, este trabajo tiene por objetivos identificar y promover en el Perú la sostenibilidad de los centros comerciales a través de indicadores de gestión. Por tal motivo, se aplicaron técnicas de análisis sobre la base de encuestas que enfatizan, desde la perspectiva de los clientes, los atributos de los nuevos establecimientos, y la respectiva correlación de sus variables dependientes: tráfico y ventas. Los resultados muestran que la diferencia en las estrategias de mercadeo influye de manera significativa en el posicionamiento de los centros comerciales.Universidad Nacional de Ingeniería2024-03-24info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionPeer ReviewedEvaluado por paresapplication/pdftext/htmltext/xmlapplication/epub+zipaudio/mpegaudio/mpeghttps://revistas.uni.edu.pe/index.php/iecos/article/view/216410.21754/iecos.v25i1.2164revista IECOS; Vol. 25 No. 1 (2024); 13-41Revista IECOS; Vol. 25 Núm. 1 (2024); 13-412788-74802961-284510.21754/iecos.vireponame:Revistas - Universidad Nacional de Ingenieríainstname:Universidad Nacional de Ingenieríainstacron:UNIspaenghttps://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2435https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2447https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2448https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2449https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2421https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2422Derechos de autor 2024 Rodolfo Elias Falconí, Alexander Rivera Alegrehttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessoai:oai:revistas.uni.edu.pe:article/21642025-01-05T00:10:38Z |
| dc.title.none.fl_str_mv |
Identification of management indicators and their application for the sustainability of shopping centers in Peru Identificación de indicadores de gestión y su aplicación para la sostenibilidad de los centros comerciales en el Perú |
| title |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| spellingShingle |
Identification of management indicators and their application for the sustainability of shopping centers in Peru Falconí, Rodolfo Elias Centro comercial indicadores de gestión tráfico ventas sostenibilidad Shopping center management indicators traffic sales sustainability |
| title_short |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| title_full |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| title_fullStr |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| title_full_unstemmed |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| title_sort |
Identification of management indicators and their application for the sustainability of shopping centers in Peru |
| dc.creator.none.fl_str_mv |
Falconí, Rodolfo Elias Rivera Alegre, Alexander |
| author |
Falconí, Rodolfo Elias |
| author_facet |
Falconí, Rodolfo Elias Rivera Alegre, Alexander |
| author_role |
author |
| author2 |
Rivera Alegre, Alexander |
| author2_role |
author |
| dc.subject.none.fl_str_mv |
Centro comercial indicadores de gestión tráfico ventas sostenibilidad Shopping center management indicators traffic sales sustainability |
| topic |
Centro comercial indicadores de gestión tráfico ventas sostenibilidad Shopping center management indicators traffic sales sustainability |
| description |
In Peru, the creation of shopping centers as an alternative to traditional food markets or neighborhood warehouses is becoming increasingly important. Taking into consideration the aforementioned, this work aims to identify and promote the application of management indicators for the sustainability of shopping centers in Peru. For this reason, analysis techniques were applied based on surveys whose emphasis is focused on the attributes of shopping centers, from the perspective of customers and the respective correlation of their dependent variables: traffic and sales. The results show that the difference in marketing strategies significantly influences the positioning of shopping centers. |
| publishDate |
2024 |
| dc.date.none.fl_str_mv |
2024-03-24 |
| dc.type.none.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Peer Reviewed Evaluado por pares |
| format |
article |
| status_str |
publishedVersion |
| dc.identifier.none.fl_str_mv |
https://revistas.uni.edu.pe/index.php/iecos/article/view/2164 10.21754/iecos.v25i1.2164 |
| url |
https://revistas.uni.edu.pe/index.php/iecos/article/view/2164 |
| identifier_str_mv |
10.21754/iecos.v25i1.2164 |
| dc.language.none.fl_str_mv |
spa eng |
| language |
spa eng |
| dc.relation.none.fl_str_mv |
https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2435 https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2447 https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2448 https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2449 https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2421 https://revistas.uni.edu.pe/index.php/iecos/article/view/2164/2422 |
| dc.rights.none.fl_str_mv |
Derechos de autor 2024 Rodolfo Elias Falconí, Alexander Rivera Alegre https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
| rights_invalid_str_mv |
Derechos de autor 2024 Rodolfo Elias Falconí, Alexander Rivera Alegre https://creativecommons.org/licenses/by/4.0 |
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openAccess |
| dc.format.none.fl_str_mv |
application/pdf text/html text/xml application/epub+zip audio/mpeg audio/mpeg |
| dc.publisher.none.fl_str_mv |
Universidad Nacional de Ingeniería |
| publisher.none.fl_str_mv |
Universidad Nacional de Ingeniería |
| dc.source.none.fl_str_mv |
revista IECOS; Vol. 25 No. 1 (2024); 13-41 Revista IECOS; Vol. 25 Núm. 1 (2024); 13-41 2788-7480 2961-2845 10.21754/iecos.vi reponame:Revistas - Universidad Nacional de Ingeniería instname:Universidad Nacional de Ingeniería instacron:UNI |
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Universidad Nacional de Ingeniería |
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UNI |
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UNI |
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Revistas - Universidad Nacional de Ingeniería |
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Revistas - Universidad Nacional de Ingeniería |
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Nota importante:
La información contenida en este registro es de entera responsabilidad de la institución que gestiona el repositorio institucional donde esta contenido este documento o set de datos. El CONCYTEC no se hace responsable por los contenidos (publicaciones y/o datos) accesibles a través del Repositorio Nacional Digital de Ciencia, Tecnología e Innovación de Acceso Abierto (ALICIA).
La información contenida en este registro es de entera responsabilidad de la institución que gestiona el repositorio institucional donde esta contenido este documento o set de datos. El CONCYTEC no se hace responsable por los contenidos (publicaciones y/o datos) accesibles a través del Repositorio Nacional Digital de Ciencia, Tecnología e Innovación de Acceso Abierto (ALICIA).
