Creation of social value by local industry companies in Cuba: analysis vision from innovations

• Autores: Argota Coello, Humberto, Argota Pérez, George
• Formato: artículo
• Fecha de Publicación: 2021
• Institución: Universidad Nacional Federico Villarreal
• Repositorio: Revistas - Universidad Nacional Federico Villarreal
• Lenguaje: español
• OAI Identifier: oai:ojs2.revistas.unfv.edu.pe:article/975
• Enlace del recurso: https://revistas.unfv.edu.pe/RCV/article/view/975
• Nivel de acceso: acceso abierto
• Materia: desarrollo; empresas de industrias locales; innovaciones; valor social; Development; local industry companies; innovations; social value

The aim of the study is to measure the creation of social value by the companies of local industries in Cuba: analysis vision from the innovations. The need for local industrial companies (EIL) to detect scenarios to generate continuous values is mentioned. In social practice, EILs create and innovate, but it is not carried out according to a strategic results program to attract investment. Although, the EIL present strategic alliances with sectors of society such as universities, science production centers and technological services production centers, their idea of thought should be directed to subsidize areas of innovation to create tangible and intangible assets from the connections of the company itself. The most complex thing for the EIL is to establish strategic competencies with the foreign sector and market and for this, it is necessary to guarantee efficiency and quality in its production chain. It is concluded that the EIL is a pyramid of productive contribution to development and has the peculiarity of increasing innovations through its dissimilar strategic alliances that allow satisfying the demands in Cuban society.