From consumers to prosumers: the transmedia storytelling in two mobile games for adolescents and young people

• Autores: Yucra-Quispe, Liz-Marjorie, Espinoza-Montoya, Claudia, Núñez-Pacheco, Rosa, Aguaded, Ignacio
• Formato: artículo
• Fecha de Publicación: 2022
• Institución: Universidad de Piura
• Repositorio: Revista de Comunicación
• Lenguaje: español
• OAI Identifier: oai:revistas.udep.edu.pe:article/2624
• Enlace del recurso: https://revistadecomunicacion.com/article/view/2624
• Nivel de acceso: acceso abierto
• Materia: narrativa expandida; CGU; fandom; juego móvi; ficción interactiva; escritura creativa; expanded narrativ; UGC; mobile gam; interactive fiction; panded narrative; UGC; fandom; mobile game; interactive fiction

In the last decades, digital games have become an essential part of young people's culture. Consumers on these platforms have increased noticeably, just like the studies focused on them. The objective of this research is to analyze the user generated content in the mobile games ‘Episode: Choose Your Story’ and ‘Choices: Stories You Play’ which have a large number of young users who spread and expand the stories to the most important social media. There were conducted two case studies on the structure of the storytelling of these games and a qualitative methodology was used based on narrative analysis and content analysis. The results indicate that although both games expand the stories on various platforms, the presence of Episode’s writing laboratory produces a more defined behavior in the users compared to Choices, which offers a greater possibility of transforming consumers into prosumers. The huge fan’s community for these games corroborates the importance of the expanded narratives in different media.