Editorial

• Autor: Zeta de Pozo, Rosa
• Formato: artículo
• Fecha de Publicación: 2019
• Institución: Universidad de Piura
• Repositorio: Revista UDEP - Revista de Comunicación
• Lenguaje: español; inglés
• OAI Identifier: oai:revistas.udep.edu.pe:article/1253
• Enlace del recurso: https://revistadecomunicacion.com/article/view/1253
• Nivel de acceso: acceso abierto

Paraphrasing the book, El mundo es ancho y ajeno, by the Peruvian writer Ciro Alegría, we must say that the current world of communication or the age of information and communication is becoming wider, and that is more hyperconnected, but it is not always suitably. It is a world that will continue transforming itself; those who are in this profession know, with P. Steiger (2016), that the only constant in the sector is the change. We have to assume the “culture of change” and analyze it, understand it, make use of it –experience, risk and innovate–, and manage it; taking into account that the quality content is the key in the media business, as Orihuela (2015) states.