El presente trabajo ha sido elaborado en atención a las distintas formas de intervención del Estado en la economía y principalmente está enfocado en el desarrollo de la técnica de fomento en el mercado de transporte aéreo peruano. Al respecto, el Programa de Promoción y Fomento de la oferta Privada del Ministerio de Transportes y Comunicaciones es una manifestación de la técnica de fomento de la Administración Pública y tiene como objetivo el desarrollo de esta actividad en zonas aisladas que no cuentan con suficiente oferta privada, de manera que otorga incentivos para que los privados desarrollen esta actividad en las referidas zonas. En el trabajo académico se abordan, a su vez, la intervención del Estado en este mercado a través de la actividad empresarial y los vuelos de acción cívica, siendo que establece la diferencia con los vuelos subsidiados. En ese sentido, el ...

El presente trabajo ha sido elaborado en atención a las distintas formas de intervención del Estado en la economía y principalmente está enfocado en el desarrollo de la técnica de fomento en el mercado de transporte aéreo peruano. Al respecto, el Programa de Promoción y Fomento de la oferta Privada del Ministerio de Transportes y Comunicaciones es una manifestación de la técnica de fomento de la Administración Pública y tiene como objetivo el desarrollo de esta actividad en zonas aisladas que no cuentan con suficiente oferta privada, de manera que otorga incentivos para que los privados desarrollen esta actividad en las referidas zonas. En el trabajo académico se abordan, a su vez, la intervención del Estado en este mercado a través de la actividad empresarial y los vuelos de acción cívica, siendo que establece la diferencia con los vuelos subsidiados. En ese sentido, el ...

The purpose of this paper is to provide an approach to self-regulation in commercial matters and, specifically, to the self-regulation systems on advertising and consumer protection in Peru. Particularly, the article analyzes the recent adoption of the Supreme Decree N° 185-2019-PCM, Regulation that promotes and regulates the voluntary implementation of regulatory compliance programs on consumer protection and advertising. In this sense, the objectives compliance programs seek to achieve are highlighted and the guidelines to be followed are addressed so that their implementation within a corporation is truly effective, particularly in terms of advertising and consumer protection. Finally, advantages and disadvantages of self-regulation systems are developed and it is concluded that the adoption of compliance programs is positive for consumers, the private sector and authorities.

The purpose of this paper is to provide an approach to self-regulation in commercial matters and, specifically, to the self-regulation systems on advertising and consumer protection in Peru. Particularly, the article analyzes the recent adoption of the Supreme Decree N° 185-2019-PCM, Regulation that promotes and regulates the voluntary implementation of regulatory compliance programs on consumer protection and advertising. In this sense, the objectives compliance programs seek to achieve are highlighted and the guidelines to be followed are addressed so that their implementation within a corporation is truly effective, particularly in terms of advertising and consumer protection. Finally, advantages and disadvantages of self-regulation systems are developed and it is concluded that the adoption of compliance programs is positive for consumers, the private sector and authorities.

The purpose of this paper is to provide an approach to self-regulation in commercial matters and, specifically, to the self-regulation systems on advertising and consumer protection in Peru. Particularly, the article analyzes the recent adoption of the Supreme Decree N° 185-2019-PCM, Regulation that promotes and regulates the voluntary implementation of regulatory compliance programs on consumer protection and advertising. In this sense, the objectives compliance programs seek to achieve are highlighted and the guidelines to be followed are addressed so that their implementation within a corporation is truly effective, particularly in terms of advertising and consumer protection. Finally, advantages and disadvantages of self-regulation systems are developed and it is concluded that the adoption of compliance programs is positive for consumers, the private sector and authorities.