El siguiente estudio tiene como objetivo evaluar la viabilidad para la producción y comercialización de plantas en macetas autorregantes de interiores, para lo cual se realizó un estudio en el área de Lima metropolitana de forma cualitativa y cuantitativa, para la segmentación de mercado respectiva, ya que ahí hay una mayor concentración de personas que cumplen con nuestras expectativas. Viva Plant es una idea emprendedora, con un modelo de negocio enfocado en reducir el esfuerzo de regar día a día y estar pendiente del cuidado de las plantas. Esto incentiva la conciencia ecológica del público objetivo por su participación indirecta, ya que presenta disposición por su personalidad de consumidor verde, con afinidad hacia la ecología por la conciencia que ha adquirido con respecto a la preservación del entorno natural, como señala Calomarde (2000). Además de mantener una e...

This study evaluated the concentration of toxic elements in soil samples from agricultural fields in the districts of Sachaca, Socabaya, Hunter, Quequeña, Yarabamba, Characato and Tiabaya in the city of Arequipa, Peru. The ecological risk, enrichment factor (EF), geo-accumulation index (Igeo) and integrated ecological risk index (RI) were estimated, while the health risk was determined with hazard coefficient (HQ) and hazard index (HI) values. Seven soil samples were collected in July 2019 and 17 toxic elements were analyzed in an accredited laboratory using the inductively coupled plasma-mass spectrometry (ICP-MS) methodology. The results were compared with environmental samples where no element exceeded what is established in the standard. The enrichment factor (EF), according to the background of Wedepohl, indicated that As (12.26 ± 3.66) presented a severe enrichment (high) in agri...

This study evaluated the concentration of toxic elements in soil samples from agricultural fields in the districts of Sachaca, Socabaya, Hunter, Quequeña, Yarabamba, Characato and Tiabaya in the city of Arequipa, Peru. The ecological risk, enrichment factor (EF), geo-accumulation index (Igeo) and integrated ecological risk index (RI) were estimated, while the health risk was determined with hazard coefficient (HQ) and hazard index (HI) values. Seven soil samples were collected in July 2019 and 17 toxic elements were analyzed in an accredited laboratory using the inductively coupled plasma-mass spectrometry (ICP-MS) methodology. The results were compared with environmental samples where no element exceeded what is established in the standard. The enrichment factor (EF), according to the background of Wedepohl, indicated that As (12.26 ± 3.66) presented a severe enrichment (high) in agri...