José R. Lindley Corporation is one of the most important organizations that operates in the country with a prestigious tradition in the market of sodas trough its leader brand “Inca Kola”. This enterprise has as its main character keeping in the vanguard of the sector, demonstrating a high competitive level in the recent years. With the aim of keeping its leadership, facing successfully the diffi cult environment of the local market and entering international markets, José R. Lindley Corporation has constantly worried about incorporating management philosophies and tools that allow guaranteeing its sustainability in the time with a vision about the future. In this sense, it decided to implement a Balanced Scorecard (BSC), as a tool to measure and improve its productivity and effi ciency, in the framework of its corporative strategy. In other words, the BSC facilitated monitoring th...

The phenomenon of the global crisis in both the financial energy sectors as well as the emergence of new technologies companies consider their success or failure depending on the ability to respond quickly to opportunities in their competitive environment. This competitiveness is found especially in the capacity of their technical professionals. On the other hand career is characterized as protean, boundaryless and directed mainly by the individual. Given this scenario, organizations should organize an internal labor market to attract, develop and retain talent. The purpose of this research is to study the impact of internal labour market and subjective career success perceived by engineers in organizations. For the study a survey was conducted via email to 1135 graduates with a response rate of 89.07%. Structural equations were then applied to identify relationships. The results show a ...

Nowadays a progressively more dynamic and global economic environment causes a higher number of enterprises to pick an entry strategy to become international. The choice of a strategy of entry into foreign markets constitutes one of the most relevant decisions for a company, for it impacts on its performance and means it being ready to cooperate, to a greater or lesser extent, with global supply chains. The present article identifies the determining factors of the strategies of entry into international markets as implemented by Peruvian businessmen, which impact on the integration level into an international market. The companies that participated in this exploratory study have growing exportation levels within the non-traditional sector. The results allow to appreciate exporters employing entry strategies with low levels of integration, and predominantly prefer low-risk markets and high...

The globalization extends with great speed and complexity, affecting economic, cultural and social order of the countries. This phenomenon can be a great growth opportunity for businesses but in turn, it could become a threat to those who have not developed a strong culture focused on values. In this context, the aim of this article is to reflect on the importance of ethics in globalization and it discusses some initiatives of global ethics codes. The global ethical codes are those that mark the way and the way of doing business so that globalization becomes an instrument for developing countries.