One of the main problems faced by small rural farming units is to develop and implement managerial models that contribute to leverage their natural potential and boost their productive development. In order to mitigate the impact of this problem, a cross-section, exploratorydescriptive, non-experimental and prospective research was carried on, between 2008 and 2011. The main propose of this research was to design a model for autonomous development which integrates the public, private and academic sectors in order to ensure the use of the resources in a sustainable and competitive manner taking into account agricultural practices, water resources, technological park, non-traditional activities (tourism and aquaculture ) and government public policies.

The research is focused on a business game known as the beer game which was applied to a metal mechanic company. The main difference of this research, with respect to other studies, is the choice of participants (company staff performing similar roles). The methodology applied different scenarios to obtain the data and the results: unknown information, wellknown demand, cooperation and communication. The experimental results in a production and distribution system of a furniture company shows experimentally the value of access to information and its effect on profitability and business efficiency with the delivery of products and services in the time and the right place, avoiding unnecessary costs and inadequate management of resources.

One of the main problems faced by small rural farming units is to develop and implement managerial models that contribute to leverage their natural potential and boost their productive development. In order to mitigate the impact of this problem, a cross-section, exploratorydescriptive, non-experimental and prospective research was carried on, between 2008 and 2011. The main propose of this research was to design a model for autonomous development which integrates the public, private and academic sectors in order to ensure the use of the resources in a sustainable and competitive manner taking into account agricultural practices, water resources, technological park, non-traditional activities (tourism and aquaculture ) and government public policies.

The research is focused on a business game known as the beer game which was applied to a metal mechanic company. The main difference of this research, with respect to other studies, is the choice of participants (company staff performing similar roles). The methodology applied different scenarios to obtain the data and the results: unknown information, wellknown demand, cooperation and communication. The experimental results in a production and distribution system of a furniture company shows experimentally the value of access to information and its effect on profitability and business efficiency with the delivery of products and services in the time and the right place, avoiding unnecessary costs and inadequate management of resources.

Products known as "Superfoods" are currently in high demand in international markets. Peru has a great variety, among them, maca, quinoa, kiwicha and others, which have attracted interest in many markets because they are natural, organic, functional and nutraceutical products. Peru endorses them in order to promote the biocommerce of the "Superfoods Peru", combined with activities of organic certification, fair trade and associativity. They are fundamental parts for the development of companies formed by communities, that obtain economic benefits with improved quality of life for families and communities. PROMACA works with this model where it implements these organic agricultural practices, promotes specialization, fair trade, innovation and associativity among members, thus generating a greater benefit for those involved in the chain, for customers and the ecosystem.

The gamitana is a fish native to the Amazon and Orinoco River basin, with a growing demand in Peru, especially in supermarkets and restaurants specializing in traditional Amazonian jungle cuisine, with an estimated demand of approximately 600 kilos per week, due to the product’s quality, homogeneous organoleptic properties, strict quality control, certifications and product auditing.The objectives of this study are to redefine the strategy and redesign the supply chain of Puñizas SAC, a familyrun company located in Junín dedicated to gamitana production and distribution to supermarkets and Amazonian restaurants in Lima, in order to add value to clients focused on product (gamitana) flow.

Últimamente los productos conocidos como los “Superfoods” o “Superalimentos” tienen una gran demanda en los mercados internacionales. Perú tiene una gran variedad, dentro de los cuales se encuentran la maca, quinua, kiwicha y otros, que han captado interés en los mercados por ser productos naturales, orgánicos, funcionales y nutracéuticos. El Perú las promueve con el fin de impulsar y promover el biocomercio de los “Superfoods Perú”, que integrados con actividades de certificación orgánica, comercio justo y asociatividad se enrumban a ser piezas fundamentales para el desarrollo de las empresas formadas por comunidades, las que reciben beneficios económicos con mejora de calidad de vida de las familias y comunidades. PROMACA aplica este modelo donde implementa estas prácticas agrícolas orgánicas, impulsa la especialización, el comercio justo, la innovación y la ...

La gamitana es un pez originario de las cuencas de los ríos Amazonas y Orinoco, con una demanda creciente en el Perú, especialmente en los supermercados y restaurantes de comida típica de la selva, con una demanda aproximada de 600 kilos/semana, debido a la calidad del producto, por sus propiedades organolépticas homogéneas, su estricto control de calidad, sus certificaciones y auditoria del producto.Los objetivos de este estudio son redefinir la estrategia y rediseñar la cadena de suministro de Puñizas SAC, empresa familiar ubicada en Junín dedicada a la producción y distribución de la gamitana a los supermercados y restaurantes de comida de la selva en Lima, para añadir valor a los clientes enfocado en el flujo del producto (la gamitana).

This research was conducted for Productores Asociados de Chirimoya de Kalidad Óptima (PROACHIRKO); agricultural association created in 2009 with fifty partners, located in the district of Leoncio Prado province of Huaura, Lima Region. They are dedicated to the cultivation and harvesting of cherimoya in different natural conditions. The research aims to develop an action plan based on a proposed model of business management partnership that includes the coordinated participation of public, private and academic sectors together, with an integration based on trust; however, competitiveness should improve and expand its offerings in the global market. Through research PROACHIRKO will be analyzed: their productive, administrative, associative aspects characteristics are identified, among others, to propose a model that will allow them to ensure their permanence in the local market and capita...

This research was conducted for Productores Asociados de Chirimoya de Kalidad Óptima (PROACHIRKO); agricultural association created in 2009 with fifty partners, located in the district of Leoncio Prado province of Huaura, Lima Region. They are dedicated to the cultivation and harvesting of cherimoya in different natural conditions. The research aims to develop an action plan based on a proposed model of business management partnership that includes the coordinated participation of public, private and academic sectors together, with an integration based on trust; however, competitiveness should improve and expand its offerings in the global market. Through research PROACHIRKO will be analyzed: their productive, administrative, associative aspects characteristics are identified, among others, to propose a model that will allow them to ensure their permanence in the local market and capita...