Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID

Descripción del Articulo

El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.
Detalles Bibliográficos
Autores: Canepa, Amy, Rodríguez, Grecia, Rojas, Jose, Raymundo, Carlos
Formato: artículo
Fecha de Publicación:2020
Institución:Universidad Peruana de Ciencias Aplicadas
Repositorio:UPC-Institucional
Lenguaje:inglés
OAI Identifier:oai:repositorioacademico.upc.edu.pe:10757/656366
Enlace del recurso:http://hdl.handle.net/10757/656366
Nivel de acceso:acceso embargado
Materia:Business Model Canvas
E-Commerce
Indoor location
Outsourcing
RFID
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dc.title.en_US.fl_str_mv Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
title Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
spellingShingle Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
Canepa, Amy
Business Model Canvas
E-Commerce
Indoor location
Outsourcing
RFID
title_short Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
title_full Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
title_fullStr Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
title_full_unstemmed Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
title_sort Design of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFID
author Canepa, Amy
author_facet Canepa, Amy
Rodríguez, Grecia
Rojas, Jose
Raymundo, Carlos
author_role author
author2 Rodríguez, Grecia
Rojas, Jose
Raymundo, Carlos
author2_role author
author
author
dc.contributor.author.fl_str_mv Canepa, Amy
Rodríguez, Grecia
Rojas, Jose
Raymundo, Carlos
dc.subject.en_US.fl_str_mv Business Model Canvas
E-Commerce
Indoor location
Outsourcing
RFID
topic Business Model Canvas
E-Commerce
Indoor location
Outsourcing
RFID
description El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.
publishDate 2020
dc.date.accessioned.none.fl_str_mv 2021-06-07T17:23:54Z
dc.date.available.none.fl_str_mv 2021-06-07T17:23:54Z
dc.date.issued.fl_str_mv 2020-01-01
dc.type.en_US.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.issn.none.fl_str_mv 21945357
dc.identifier.doi.none.fl_str_mv 10.1007/978-3-030-25629-6_145
dc.identifier.uri.none.fl_str_mv http://hdl.handle.net/10757/656366
dc.identifier.eissn.none.fl_str_mv 21945365
dc.identifier.journal.en_US.fl_str_mv Advances in Intelligent Systems and Computing
dc.identifier.eid.none.fl_str_mv 2-s2.0-85070021552
dc.identifier.scopusid.none.fl_str_mv SCOPUS_ID:85070021552
dc.identifier.isni.none.fl_str_mv 0000 0001 2196 144X
identifier_str_mv 21945357
10.1007/978-3-030-25629-6_145
21945365
Advances in Intelligent Systems and Computing
2-s2.0-85070021552
SCOPUS_ID:85070021552
0000 0001 2196 144X
url http://hdl.handle.net/10757/656366
dc.language.iso.en_US.fl_str_mv eng
language eng
dc.relation.url.en_US.fl_str_mv https://link.springer.com/chapter/10.1007/978-3-030-25629-6_145
dc.rights.en_US.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.en_US.fl_str_mv application/html
dc.publisher.en_US.fl_str_mv Springer Verlag
dc.source.none.fl_str_mv reponame:UPC-Institucional
instname:Universidad Peruana de Ciencias Aplicadas
instacron:UPC
instname_str Universidad Peruana de Ciencias Aplicadas
instacron_str UPC
institution UPC
reponame_str UPC-Institucional
collection UPC-Institucional
dc.source.journaltitle.none.fl_str_mv Advances in Intelligent Systems and Computing
dc.source.volume.none.fl_str_mv 1018
dc.source.beginpage.none.fl_str_mv 931
dc.source.endpage.none.fl_str_mv 937
bitstream.url.fl_str_mv https://repositorioacademico.upc.edu.pe/bitstream/10757/656366/1/license.txt
bitstream.checksum.fl_str_mv 8a4605be74aa9ea9d79846c1fba20a33
bitstream.checksumAlgorithm.fl_str_mv MD5
repository.name.fl_str_mv Repositorio académico upc
repository.mail.fl_str_mv upc@openrepository.com
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spelling 85241e324e9e333a4b0e843ac5d9e01d300b094677c52f90d82959589dfda9717f730041762891074f47172152d1b039035bd5500f1b29165990ab4ce165cbf28f5e4ccd9500Canepa, AmyRodríguez, GreciaRojas, JoseRaymundo, Carlos2021-06-07T17:23:54Z2021-06-07T17:23:54Z2020-01-012194535710.1007/978-3-030-25629-6_145http://hdl.handle.net/10757/65636621945365Advances in Intelligent Systems and Computing2-s2.0-85070021552SCOPUS_ID:850700215520000 0001 2196 144XEl texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.Currently, one of the main problems is that “time” is becoming more important, which will cause people to perform multiple tasks every day because of a hectic lifestyle, and with it the issue of lost articles. and poorly placed also increases significantly. Although there have been initiatives by some small companies to offer solutions characterized by the use of positioning technologies, these have not achieved the desired success. That is why, in this research, a scheme for the design, evaluation and implementation and marketing of a product with RFID technology with location and alert functions in the absence of proximity to solve the aforementioned problem has been proposed. The scheme and the product were validated through focus tools, surveys and scenario analysis. Likewise, the components of the business model of the scheme allow to reach the demand.application/htmlengSpringer Verlaghttps://link.springer.com/chapter/10.1007/978-3-030-25629-6_145info:eu-repo/semantics/embargoedAccessBusiness Model CanvasE-CommerceIndoor locationOutsourcingRFIDDesign of a model of marketing a product of detection and identification with technology of positioning in interiors based on RFIDinfo:eu-repo/semantics/articleAdvances in Intelligent Systems and Computing1018931937reponame:UPC-Institucionalinstname:Universidad Peruana de Ciencias Aplicadasinstacron:UPCLICENSElicense.txtlicense.txttext/plain; charset=utf-81748https://repositorioacademico.upc.edu.pe/bitstream/10757/656366/1/license.txt8a4605be74aa9ea9d79846c1fba20a33MD51false10757/656366oai:repositorioacademico.upc.edu.pe:10757/6563662021-06-07 17:23:55.706Repositorio académico upcupc@openrepository.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