Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru
Descripción del Articulo
Los medios digitales se han convertido en una pieza fundamental para la comunicación de hoy en día, y el videoactivismo no es ajeno a ello. La presente investigación analiza el video “Elecciones generales 2da vuelta”, del realizador POLOVERDE ART, desde la sociología. Esta pieza de activismo digital...
| Autor: | |
|---|---|
| Formato: | tesis de grado |
| Fecha de Publicación: | 2022 |
| Institución: | Universidad Peruana de Ciencias Aplicadas |
| Repositorio: | UPC-Institucional |
| Lenguaje: | español |
| OAI Identifier: | oai:repositorioacademico.upc.edu.pe:10757/667100 |
| Enlace del recurso: | http://doi.org/10.19083/tesis/667100 http://hdl.handle.net/10757/667100 |
| Nivel de acceso: | acceso abierto |
| Materia: | YouTube Poder Contrapoder Activismo digital Videoactivismo Power Counter-power Digital activism Videoactivism http://purl.org/pe-repo/ocde/ford#5.00.00 https://purl.org/pe-repo/ocde/ford#5.08.00 |
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Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
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Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
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Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
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Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru Rantes Garcia, Giancarlo Miguel YouTube Poder Contrapoder Activismo digital Videoactivismo Power Counter-power Digital activism Videoactivism http://purl.org/pe-repo/ocde/ford#5.00.00 https://purl.org/pe-repo/ocde/ford#5.08.00 |
| title_short |
Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
| title_full |
Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
| title_fullStr |
Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
| title_full_unstemmed |
Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
| title_sort |
Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peru |
| author |
Rantes Garcia, Giancarlo Miguel |
| author_facet |
Rantes Garcia, Giancarlo Miguel |
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author |
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Vite León, Víctor Omar |
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Rantes Garcia, Giancarlo Miguel |
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YouTube Poder Contrapoder Activismo digital Videoactivismo Power Counter-power Digital activism Videoactivism |
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YouTube Poder Contrapoder Activismo digital Videoactivismo Power Counter-power Digital activism Videoactivism http://purl.org/pe-repo/ocde/ford#5.00.00 https://purl.org/pe-repo/ocde/ford#5.08.00 |
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http://purl.org/pe-repo/ocde/ford#5.00.00 https://purl.org/pe-repo/ocde/ford#5.08.00 |
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Los medios digitales se han convertido en una pieza fundamental para la comunicación de hoy en día, y el videoactivismo no es ajeno a ello. La presente investigación analiza el video “Elecciones generales 2da vuelta”, del realizador POLOVERDE ART, desde la sociología. Esta pieza de activismo digital, subida a YouTube, relata satíricamente la coyuntura política-electoral del Perú durante el 2021. Este artículo busca ahondar en las relaciones de poder y contrapoder plasmadas en este video, indagando en los comentarios del video en la plataforma. La metodología toma base en el constructivismo social y el análisis temático, mediante el cual se identificó rechazo a los candidatos electorales, así como al congreso, mientras que el entonces presidente fue respaldado por los usuarios de YouTube. Esto concluye que, en esta pieza de activismo digital, los roles tradicionales del poder y contrapoder se invierten, al mostrar a un presidente como símbolo del contrapoder, mientras que la oposición pasa a representar al poder, dentro de un entorno tecnológico de libre opinión. |
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2022 |
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2023-01-11T20:59:25Z |
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2023-01-11T20:59:25Z |
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2022-12-01 |
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http://doi.org/10.19083/tesis/667100 |
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http://hdl.handle.net/10757/667100 |
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0000 0001 2196 144X |
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f3b5abc1fc59b0c61b178d7adeea02a2500Vite León, Víctor Omar8913deb3e34cf64c8b3b7aabc4722859300Rantes Garcia, Giancarlo Miguel2023-01-11T20:59:25Z2023-01-11T20:59:25Z2022-12-01http://doi.org/10.19083/tesis/667100http://hdl.handle.net/10757/6671000000 0001 2196 144XLos medios digitales se han convertido en una pieza fundamental para la comunicación de hoy en día, y el videoactivismo no es ajeno a ello. La presente investigación analiza el video “Elecciones generales 2da vuelta”, del realizador POLOVERDE ART, desde la sociología. Esta pieza de activismo digital, subida a YouTube, relata satíricamente la coyuntura política-electoral del Perú durante el 2021. Este artículo busca ahondar en las relaciones de poder y contrapoder plasmadas en este video, indagando en los comentarios del video en la plataforma. La metodología toma base en el constructivismo social y el análisis temático, mediante el cual se identificó rechazo a los candidatos electorales, así como al congreso, mientras que el entonces presidente fue respaldado por los usuarios de YouTube. Esto concluye que, en esta pieza de activismo digital, los roles tradicionales del poder y contrapoder se invierten, al mostrar a un presidente como símbolo del contrapoder, mientras que la oposición pasa a representar al poder, dentro de un entorno tecnológico de libre opinión.Digital media have become a fundamental part of today's communication, and video activism is no stranger to this. This research analyzes the video "Elecciones generales 2da vuelta", by the digital animator POLOVERDE ART, from a sociological perspective. This piece of digital activism, uploaded to YouTube, satirically narrates the political-electoral situation in Peru during 2021. This article seeks to delve into the relations of power and counter-power embodied in this video, investigating the video's comments on the platform. The methodology is based on social constructivism and thematic analysis, through which rejection of the electoral candidates was identified, as well as the congress, while the then president was supported by YouTube users. This concludes that, in this piece of digital activism, the traditional roles of power and counter-power are inverted, showing a president as a symbol of counter-power, while the opposition comes to represent power, within a technological environment of free opinion.TesisODS 10: Reducción de las desigualdadesODS 16: Paz, justicia e instituciones sólidasODS 17: Alianzas para lograr los objetivosapplication/pdfapplication/epubapplication/mswordspaUniversidad Peruana de Ciencias Aplicadas (UPC)PEinfo:eu-repo/semantics/openAccesshttp://creativecommons.org/licenses/by-nc-sa/4.0/http://purl.org/coar/access_right/c_abf2Universidad Peruana de Ciencias Aplicadas (UPC)Repositorio Académico UPCreponame:UPC-Institucionalinstname:Universidad Peruana de Ciencias Aplicadasinstacron:UPCYouTubePoderContrapoderActivismo digitalVideoactivismoPowerCounter-powerDigital activismVideoactivismhttp://purl.org/pe-repo/ocde/ford#5.00.00https://purl.org/pe-repo/ocde/ford#5.08.00Digital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in PeruDigital activism on YouTube. The representation of power and counter-power relations in a video activism piece during the second round of the 2021 presidential elections in Peruinfo:eu-repo/semantics/bachelorThesisTesishttp://purl.org/coar/resource_type/c_7a1fSUNEDUUniversidad Peruana de Ciencias Aplicadas (UPC). 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Nota importante:
La información contenida en este registro es de entera responsabilidad de la institución que gestiona el repositorio institucional donde esta contenido este documento o set de datos. El CONCYTEC no se hace responsable por los contenidos (publicaciones y/o datos) accesibles a través del Repositorio Nacional Digital de Ciencia, Tecnología e Innovación de Acceso Abierto (ALICIA).
La información contenida en este registro es de entera responsabilidad de la institución que gestiona el repositorio institucional donde esta contenido este documento o set de datos. El CONCYTEC no se hace responsable por los contenidos (publicaciones y/o datos) accesibles a través del Repositorio Nacional Digital de Ciencia, Tecnología e Innovación de Acceso Abierto (ALICIA).
