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1
artículo
Publicado 2017
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Enlace
This paper analyzes two documents from the Jesuit mission to Japan, both written by Luís Fróis (1532-1597). They discuss the same topic: the conversion to Christianity of a young nobleman from Bungo (Kyushu) in 1577. One is an epistle and the other deals with historic issues. The comparison reveals the peculiarities of each genre, in line with the norms of the Society of Jesus. The paper concludes that epistles were considered to strengthen spiritual and identity links, as a result of which they were widely disseminated during the 16th century.
2
artículo
Publicado 2017
Enlace
Enlace
This paper analyzes two documents from the Jesuit mission to Japan, both written by Luís Fróis (1532-1597). They discuss the same topic: the conversion to Christianity of a young nobleman from Bungo (Kyushu) in 1577. One is an epistle and the other deals with historic issues. The comparison reveals the peculiarities of each genre, in line with the norms of the Society of Jesus. The paper concludes that epistles were considered to strengthen spiritual and identity links, as a result of which they were widely disseminated during the 16th century.
3
artículo
Publicado 2020
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Enlace
Translators face numerous challenges for doing their work, not only linguistic but also multimedia-related challenges. For this reason, translation undergraduate students must develop their documentary competence with a digital portfolio. The aim of this research is to demonstrate the effect of using a digital portfolio for developing documentary competence in the translation students from a private university in Lima. This research is quantitative and has a quasi-experimental design. It has been applied to a course of direct translation for two semesters. The sample was 32 students, 16 of them for control group and 16 for experimental group. A test was given before and after using the digital portfolio, so that documentary competence can be measured in its three dimensions: thematic field, terminology and textual genres. Findings suggest that the digital portfolio is effective for devel...
4
artículo
The continuous changes in social, technological and media dynamics have forced the communication strategies of companies to constantly change. In the current context, characterized by low attention rates, the saturation of messages and multi-screen consumption, content has become a distinctive and valuable element to connect with audiences. In this sense, the transmedia storytelling, offer characteristics that encourage the participation and involvement of the audiences to which they are directed. This research intends to make a bibliographical review to discover what the key elements of this storytelling are. The ultimate goal will be to analyze its potential for its application to communication in organizations. As a first approximation, it is worth noting that although the transmedia storytelling complies with the basic principles of relation with the public, its use will be of no val...
