Caso de estudio: análisis y diagnóstico de una empresa del sector agroindustrial peruano, propuesta de un plan estratégico

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The following paper is an analysis of a Company that belongs to the Peruvian Agribusiness industry. Following that, we were able to recognize the situation of the Company and give examples of potential strategies. This was done to show our knowledge in the field of administration and business. The B...

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Detalles Bibliográficos
Autor: Joo Acuña, María Gabriela
Formato: tesis de grado
Fecha de Publicación:2019
Institución:Universidad de Lima
Repositorio:ULIMA-Institucional
Lenguaje:español
OAI Identifier:oai:repositorio.ulima.edu.pe:20.500.12724/10600
Enlace del recurso:https://hdl.handle.net/20.500.12724/10600
http://doi.org/10.26439/ulima.tesis/10600
Nivel de acceso:acceso abierto
Materia:Strategic planning
Farm corporations
Planeamiento estratégico
Empresas agrícolas
https://purl.org/pe-repo/ocde/ford#5.02.04
Descripción
Sumario:The following paper is an analysis of a Company that belongs to the Peruvian Agribusiness industry. Following that, we were able to recognize the situation of the Company and give examples of potential strategies. This was done to show our knowledge in the field of administration and business. The Business model, the value chain and the basis of the competitive advantage were some of the concepts of analysis. Camposol is a Company that not only is a producer of fruits, vegetables and seafood but it also commercializes these products and that is exactly the most important aspect of its competitive advantage.
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