COMPETITIVENESS: IS IT AN OBSESSION OR A NEED?

Descripción del Articulo

“Competitiveness is of growing interest in diverse groups: politicians try to improve it, lawmakers debate over it, editors publish on it, consultants make a living out of implanting it, and economists try to explain it and measure it.” This phrase is undoubtedly the basis to think about and to clar...

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Detalles Bibliográficos
Autor: Seclen Luna, Jean Paúl
Formato: artículo
Fecha de Publicación:2009
Institución:Universidad Nacional Mayor de San Marcos
Repositorio:Revista UNMSM - Quipukamayoc
Lenguaje:español
OAI Identifier:oai:ojs.csi.unmsm:article/5214
Enlace del recurso:https://revistasinvestigacion.unmsm.edu.pe/index.php/quipu/article/view/5214
Nivel de acceso:acceso abierto
Materia:Competitividad
ventajas competitivas y fuentes de ventajas competitivas.
Descripción
Sumario:“Competitiveness is of growing interest in diverse groups: politicians try to improve it, lawmakers debate over it, editors publish on it, consultants make a living out of implanting it, and economists try to explain it and measure it.” This phrase is undoubtedly the basis to think about and to clarify the importance of competitiveness in daily life. It is clear that behind it lies a subtle but not less important need to understand this concept, because in one way or another we are all involved in these courses.
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