The present pre-feasibility study aims to determine the market, technical and economic-financial viability for the installation of a resveratrol-based facial cream production plant. In Chapter I, the general and specific objectives will be established, the technical, economic and social justification will be made and a working hypothesis will be elaborated that will serve as the basis for the development of the project study. In Chapter II, a market study will be carried out to define the target market for the facial cream that meets the needs identified in the customers and thus calculate the demand for the project, which for the year 2026 is 46 550 units. In Chapter III, the location of the plant will be determined according to the most relevant macro-location and micro-location factors. In Chapter IV, the optimal size for the production plant will be determined considering certain asp...