This research has as purpose to develop viable strategies for positioning, marketing the sacha inchi and its derivatives in the market of the big Lima. The Inchi Sacha is a native plant of the peruvian Amazon, first described as a species in 1753 by naturalist Linneo, hence its scientific name Plukenetia volubilis Linneo. In Peru is known of its existence from the empire. Thus, until today has taken different names: Sacha Inchi, quechua word meaning peanut mount; Amui a term used by the aboriginal tribes of the Amazon, and the Inca Peanut. Today, also known as the Inca Peanuts, is the natural oilseed with a higher content of omega, an essential fatty acid for human life. Composed: 48.60% of essential fatty acid alpha linolenic (Omega 3), 36.80% of essential fatty acid alpha linoleic (Omega 6) and 8.28% of oleic acid (omega 9). It also has the lowest content of saturated fatty acids: 6.39...

The final report of the thesis research is becoming a headache for most graduates of masters and doctoral degrees, due to be presented in an organized and systematic investigated the issue, describing step by step the task done. In the case of administrative sciences, one of the major constraints for the submission of these documents is the lack of role models or guides, so that this text provides some guidelines to help graduates of master’s and doctoral degrees in the development of the final investigation report.

The final report of the thesis research is becoming a headache for most graduates of masters and doctoral degrees, due to be presented in an organized and systematic investigated the issue, describing step by step the task done. In the case of administrative sciences, one of the major constraints for the submission of these documents is the lack of role models or guides, so that this text provides some guidelines to help graduates of master’s and doctoral degrees in the development of the final investigation report.

This research has as purpose to develop viable strategies for positioning, marketing the sacha inchi and its derivatives in the market of the big Lima. The Inchi Sacha is a native plant of the peruvian Amazon, first described as a species in 1753 by naturalist Linneo, hence its scientific name Plukenetia volubilis Linneo. In Peru is known of its existence from the empire. Thus, until today has taken different names: Sacha Inchi, quechua word meaning peanut mount; Amui a term used by the aboriginal tribes of the Amazon, and the Inca Peanut. Today, also known as the Inca Peanuts, is the natural oilseed with a higher content of omega, an essential fatty acid for human life. Composed: 48.60% of essential fatty acid alpha linolenic (Omega 3), 36.80% of essential fatty acid alpha linoleic (Omega 6) and 8.28% of oleic acid (omega 9). It also has the lowest content of saturated fatty acids: 6.39...

Durante décadas, los ejecutivos confiaron plenamente en la ilusión de que gracias a la planificación se podía prever el futuro crecimiento de la empresa, siguiendo el comportamiento pasado de algunas variables. Tal paradigma en los tiempos actuales es totalmente obsoleto. El peso del contexto es cada vez mayor, en un mundo donde las grandes transformaciones políticas y económicas se suceden vertiginosamente. El concepto mismo de planificación en el tiempo fue modificándose y hoy responde a un proceso mucho más conectado con la realidad cambiante de los negocios y menos relacionado con una práctica burocrática de las organizaciones. Sin embargo, todavía subsisten corrientes de opinión que consideran que el "Pianeamiento Estratégico" y "Planificación a Largo Plazo" son sinónimos. La realidad, no sólo de nuestro medio, sino de muchas organizaciones a nivel mundial, demuestr...

El presente artículo trata sobre la importancia del colaborador (trabajador), hoy conocida como el POTENCIAL HUMANO, en el desarrollo organizacional. Visto así, las diversas funciones propias de la gestión del Potencial Humano, concebida en forma sistémica e integral, son vitales para obtener una mejor y mayor productividad, teniendo colaboradores altamente identificados, que garanticen el logro de la Visión y el cumplimiento de la Misión.

En este artículo el autor pretence mostrar la importancia de la Gestión de conocimiento, como un modelo revolucionario e innovador para las organizaciones, analizando los diferentes variables del entorno que influyen en el desarrollo organizacional, la importancia de tener claridad entre los conceptos: datos, información y conocimientos, así como el proceso de generación del conocimiento, dentro del ambito de la Gestión del Conocimiento.