The paper aims to identify the factors that cause prospective tourists’ hesitation to travel. The study also examines whether this relationship is mediated by the tourist perception in Bangladesh. The study is of quantitative design, and the relationships between tourist knowledge, tourist health risk, and destination personality with tourist hesitation were explored using a sample of 322 Bangladeshi prospective tourists. The three relationships were also examined through tourist perception. By using cross-sectional data, the researchers hypothesized that tourist knowledge, tourist health risk, and destination personality have a positive and significant effect on tourist hesitation. Besides, the researchers also hypothesized that tourist perception mediates the relationships between tourist knowledge, tourist health risk, and destination personality with tourist hesitation. In this res...