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1
tesis de grado
The objective of the research is to determine the Marketing strategies to increase sales in the service company of the Iquitos district, year 2021. The methodology used is descriptive, non-experimental, cross-sectional design. Likewise, in the data collection, a sample of 85 clients was obtained from a total of approximately 145 people who make up the study population, using the survey technique and the questionnaire as an instrument, presented on Likert-type scales of 5 items (“totally agree "," agree "," undecided "," disagree "and" totally disagree "). It was identified that the price that is part of the marketing mix strategy is a factor that influences the increase in sales, since the prices of the competition are similar to those of the company, this means that if the competition decides to lower the price, customers would choose to buy from the competition, which would reduce th...
2
tesis de grado
Determinar la relación de la gestión administrativa con la productividad laboral de los colaboradores de la Municipalidad Distrital de Punchana, 2020. El método de la investigación es de enfoque cuantitativo, es una investigación no experimental, transversal – correlacional, puesto que tiene como objetivo establecer relación entre dos variables en un momento determinado, sin haber realizado manipulación deliberada de las mismas.