ABSTRACT The present investigation entitled: Influence of the Cultural Management of the Site Museum and Archaeological Complex of Túcume in the strengthening of the Cultural Identity of the Local Population, Its purpose is to determine the influence of the Cultural Management of the Túcume Site Museum in strengthening the cultural identity of children, youth and adults; allowing to verify through a structured process of primary and secondary information collection the research hypothesis and making use of analytical-synthetic and ethnographic methods; who favored both in the field and cabinet stage: the collection, processing, and analysis of the exposed data, the survey technique applied to the children, youth and adults of the district to determine characteristics associated with their cultural identity, the interview that facilitated the obtaining of information on the part of the ...