During the last few years, technology has evolved rapidly, and many startups have emerged and consolidated. In particular, the last two years have been a challenge for companies and businesses worldwide due to the pandemic that has affected most sectors, further driving the need for digital adaptation and transformation. Under this context, businesses whose main sales channel was in-person were forced to digitize as soon as possible, if they had not already done so, to survive in this highly competitive business world. Nowadays, it is essential for a startup or business to be present on various platforms and offer various sales channels. One of these options is through their website, which has various functionalities, such as making purchases online without the need to physically visit a physical store. The most important challenges in clothing sales are related to a significant barrier ...

Esta investigación aborda la implementación de la metodología Lean en el sector de la logística de despacho, con un enfoque particular en su aplicación en Logística XYZ, una empresa dedicada a la importación, comercialización y distribución en Perú, que cuenta con más de 95 años de trayectoria como operador logístico. Esta investigación se centrará en la ciudad de Lima, ya que ahí se concentra la mayor parte de los despachos realizados por los vendedores horizontales. Lima representa el 72.5% de la facturación total de la empresa, y el 87.5% del costo operativo total. Esto se debe a que en las provincias no se cuenta con tantos transportistas ni clientes, lo que reduce la necesidad de una flota grande en dichas localidades. La alta concentración de operaciones en Lima refuerza su importancia estratégica para el análisis de esta propuesta. Los vendedores horizontales s...