Se muestra el estado de situación de los servicios de los operadores incumbentes, así como las estrategias que desarrollan para enfrentar con éxito a la competencia que surge por la presencia de nuevos operadores impulsada a su vez por el desarrollo e implantación de nuevas tecnologías.

Esta investigación se alineó con el Objetivo de Desarrollo Sostenible número 8 (Trabajo decente y crecimiento económico) de las Naciones Unidas; particularmente con la meta 8.3, que busca promover políticas de desarrollo que respalden las actividades productivas, la creación de empleo decente, el emprendimiento, la creatividad y la innovación. El objetivo general del estudio fue determinar la relación que existe entre el marketing digital y estrategias de posicionamiento de Textiles Camones S.A. en 2024. Esta investigación fue de tipo básica, cuantitativa, transversal y correlacional La población de estudio se llevó a cabo con 30 trabajadores de Textiles Camones, siendo un censo. El coeficiente de correlación de 0.580 indica una correlación positiva fuerte entre las variables marketing digital y estrategias de posicionamiento. Esto sugiere que a medida que aumentan los valo...

The accounting manipulation or creative accounting is a current topic, it is widely practiced but little combated: altering benefits. Activity has been done for years by various countries, as if it were a game, the truth is that its nature and consequences is a topic of great interest, since an opportunistic accounting choice taken by the management of a company can lead to certain individuals are privileged at the expense of others. How to hide debt off balance, how to alter items of income and expenses. According to an investigation by the Securities and Exchange Commission in the U.S., more than half of the financial abuse of the 90’s were due to incorrect policies for revenue recognition. The influence of accounting manipulation on financial and equity structure has an impact on the truth of financial reporting and thus accounting for the valuation of the economic unit. The subject...

The accounting manipulation or creative accounting is a current topic, it is widely practiced but little combated: altering benefits. Activity has been done for years by various countries, as if it were a game, the truth is that its nature and consequences is a topic of great interest, since an opportunistic accounting choice taken by the management of a company can lead to certain individuals are privileged at the expense of others. How to hide debt off balance, how to alter items of income and expenses. According to an investigation by the Securities and Exchange Commission in the U.S., more than half of the financial abuse of the 90’s were due to incorrect policies for revenue recognition. The influence of accounting manipulation on financial and equity structure has an impact on the truth of financial reporting and thus accounting for the valuation of the economic unit. The subject...