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tesis de maestría
In 2020, with the pandemic caused by Covid 19, represented health challenges, revalued the importance of the family, demolished the paradigms of telework, accelerated the Digital Transformation with the exponential growth of Electronic Commerce due to the use of applications such as Uber, Rappi and others that were positioned since 2009. "The New Normal" generated change in the business models of current companies and gave strength to businesses provided from digital platforms in the market in which we must establish ourselves. The objective of this thesis is to test the feasibility of the Abuelo 911 project, which was born with the proposal to cover the services required by the accelerated rhythm of life of people between 25 and 55 years of age of the NSE A and B of the homes of Modern Lima, who demand help in various domestic tasks such as: tutoring, cooking, painting, etc. Abuelo 911 ...