The present investigation work of applicative character called: "Strengthen the environmental potential through the application of non-formal environmental education for the conservation ofthe Alonso Alvarado ravine block 15; Moyobamba 2013", establishes an environmental diagnostic initial and end in the topics (water, soil, air, flora, fauna and solid waste) ofthe Alonso Alvarado ravine population; as well as to strengthen the environmental potential as the start the solid waste segregation. This work focused on the implementation of envimnmental educatjon to stiengthen the environmental potential with the purpose to raise the knowiedge neighbors in environmental issues; to get to meet the objectives of this research methodology was used, techniques and materials characteristic of the regular basic education that helped in the process of teaching and learning in the themes developed. Th...