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tesis de grado
En el presente documento, se explica de manera detallada el proceso de preproducción, producción y postproducción del documental audiovisual La pasión detrás de la pasión, que busca exponer la realidad desconocida de los bailarines, de manera que logre que se sientan identificados y que las personas, al tener más conocimiento sobre este arte, sean invitados a una reflexión que conlleve a su revalorización. Así, se plantea un documental en el que se muestran dos realidades distintas para que se contrasten y los espectadores tengan más puntos de vista al respecto.
2
tesis de grado
It is common knowledge that since 2015, Facebook profiles with a gay flag filter have proliferated. This trend was quickly adapted by different brands on their social networks during each month of June (pride month), which gives the impression that inclusion is even greater than previously believed. However, when can you draw the line between a really committed company and one that only uses what is called rainbow washing to attract more customers during the month of June? What is the difference between a social responsibility action and a net sales increase action? In this document, we will analyze the commitment of some companies in Latin America (through advertising, social networks and corporate practices) and we will compare them to question whether their actions are really coherent.