Obesity is a problem with increasing affection in societies such as Spain, where projections point to the existence of 26 million people affected by the year 2030. This research analyzes the degree of specialization that the Spanish on line media show when addressing this problem in your information. To do this, we have resorted, on the one hand, to content analysis and, on the other, to the theory of agenda setting. The news published by the on line editions of ABC, El País, La Vanguardia and El Mundo, as well as by El Confidencial and El Diario in which some mention is made (n=2.760) have been analyzed as well as those in which it is addressed as the main theme. The results show a growing appearance of the subject in the Spanish media. However, on most occasions when they mention it, they do not do so to address it as the health problem it represents, which would entail the regular in...

Obesity is a problem with increasing affection in societies such as Spain, where projections point to the existence of 26 million people affected by the year 2030. This research analyzes the degree of specialization that the Spanish on line media show when addressing this problem in your information. To do this, we have resorted, on the one hand, to content analysis and, on the other, to the theory of agenda setting. The news published by the on line editions of ABC, El País, La Vanguardia and El Mundo, as well as by El Confidencial and El Diario in which some mention is made (n=2.760) have been analyzed as well as those in which it is addressed as the main theme. The results show a growing appearance of the subject in the Spanish media. However, on most occasions when they mention it, they do not do so to address it as the health problem it represents, which would entail the regular in...