This work has the title of "Pre-feasibility study for the installation of a production plant for sports footwear made of recycled plastic and rubber latex", which aims to create an eco-friendly product by adding the variable ecology in the process of shoe production and the lack of an environmental culture in society. Currently, few companies do not worry about producing this type of product. Therefore, the plant will use natural resources optimally and "discarded plastic input" in a sustainable manner. Our product will be aimed at men and women from Lima Metropolitana, with an age range between 18 to 50 years old, belonging to socioeconomic sectors B and C, with a lifestyle oriented towards sports activities such as running, training in the gym, among others, in addition to feeling identified with the protection of the environment. The calculated demand is 615 715 pairs of shoes for the...