This present pre-feasibility study evaluates the commercial, technical, economic, financial, and social feasibility of a bakery for celiacs installation in the city of Lima. The project is focused on celiac people from socioeconomic strata A and B who reside in Santiago de Surco, San Borja, Miraflores and San Isidro districts and who are 15 years of age and older. In addition, a survey of 30 people was conducted, from which it was concluded that the demand for the project in the first year would be 1,747 complete molds, which would increase by 187 complete molds annually and that customers are willing to pay for a portion of a dessert a little over S/13.00. The bakery will be in the Santiago de Surco district. This location was determined using the factor ranking methodology (macro and micro location evaluation), with the two main factors being proximity to the market and competition. It...