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tesis de grado
This research work aims to present a set of theoretical tools and a case study analysis of internal communication of the Provincial Municipality of Santa, to propose a plan to improve internal communication so we can have a broader view of their impact on worker performance. The problem is formulated How internal communication influences the improvement of the organizational culture of the employees of the Municipality of Santa? , Which assumption is: Poor internal communication in an unfavorable influence on improving the organizational culture of the employees of the Municipality of Santa, affecting their work performance. Descriptive design was used, and the following methods: Deductive-inductive-synthetic and analytical statistics. The study population consisted of administrative staff working in the Public Services Management, Management of Works and Social Development Division of t...