1
artículo
Publicado 2022
Enlace
Enlace
The main objective of the investigation has been to determine the degree of relationship between the quality of service and the corporate image perceived by the clients of an individual public transport company in Tacna during COVID-19, regarding the methodological aspects, it is necessary to indicate that it had a type of investigation basic, with a correlational level, quantitative approach and a non-experimental cross-sectional design, it also used the survey technique and the instrument was the questionnaire. Similarly, the population consisted of 321,351 citizens living in the province of Tacna, with a sample of 382 people and a random survey application. As a result, a Spearman's Rho value of 0.243 was obtained with a value of 0.000, which shows that there is a low positive correlation between the research variables. It was concluded by determining that the quality of service is po...