This research was made in the province of San Martin and was conducted to travel agencies and tour operators and variables were the position in the Google search engine and internet presence need. The purpose was to find the relationship between these two variables since it is not enough having one website to have an internet presence. Also, in recent years, creating websites has increased massively, turning Google into a search engine which has the complex task of classifying and ranking millions of existing pages, It was described the Google search engine ranking based on the maturity level of the website, the level of presence in the search engine and the proficiency level and its relationship to the need for internet presence, which was determined by the interest in increasing web presence and the need to promote online services. The work was justified by having theoretical value, pr...