The contribution of social communication to projects of rehabilitation of water and sanitation networks: The case of Sedapal Project Lote 3

Descripción del Articulo

This paper focus on implementation of communication strategies developed in the Rehabilitation of Potable Water and Sewerage Network Lote 3 project, executed between 2013 and 2014 in the district of Comas, north of Lima-Peru, and belonging to the Servicio de Agua Potable y Alcantarillado de Lima (SE...

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Detalles Bibliográficos
Autor: Cornejo Alva, Wilfredo
Formato: artículo
Fecha de Publicación:2019
Institución:Universidad de San Martín de Porres
Repositorio:Correspondencias & Análisis
Lenguaje:español
OAI Identifier:oai:ojs.pkp.sfu.ca:article/323
Enlace del recurso:http://ojs.correspondenciasyanalisis.com/index.php/Journalcya/article/view/323
Nivel de acceso:acceso abierto
Materia:Water
Communication
Social Intervention
Communication for Development
Community Relations
Sanitation
Agua
Comunicación
Intervención Social
Comunicación para el Desarrollo
Relaciones Comunitarias
Saneamiento
Descripción
Sumario:This paper focus on implementation of communication strategies developed in the Rehabilitation of Potable Water and Sewerage Network Lote 3 project, executed between 2013 and 2014 in the district of Comas, north of Lima-Peru, and belonging to the Servicio de Agua Potable y Alcantarillado de Lima (SEDAPAL), company responsible for water and sewage in Lima. As a result, it could be observed that the implementation of a diagnosis of perceptions, the communication plan and the communication and education products allowed to facilitate the design of messages according to the context of the project, taking into account the speeches of the users against and in favor of the project, as well as the objectives sought by the executing company.
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