Cita APA

Medina, F., & Lodeiros-Zubiria, M. L. (2025). The role of social media influencers and eWOM in driving purchase intention: Insights from SMEs in the gamarra cluster.

Citación estilo Chicago

Medina, Franco, y Manuel Luis Lodeiros-Zubiria. The Role of Social Media Influencers and EWOM in Driving Purchase Intention: Insights From SMEs in the Gamarra Cluster. 2025.

Cita MLA

Medina, Franco, y Manuel Luis Lodeiros-Zubiria. The Role of Social Media Influencers and EWOM in Driving Purchase Intention: Insights From SMEs in the Gamarra Cluster. 2025.