Modelo metodológico para exportar Limón sutil al mercado Norteamericano

  • Descripción del artículo
  • The present investigation was carried out during the months of January to December of 2014, in the Sector of Cieneguillo, District of Sullana, and Province of Piura. The study aimed to develop a methodological model for the export of sutil lemon to the North American market. Through information from...

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Main Author: Angulo Mendoza, Luis Carlos
Format: Tesis de grado
Language: spa
Published: 2017
Subjects:
Online Access: http://dspace.unitru.edu.pe/handle/UNITRU/9577
Summary:The present investigation was carried out during the months of January to December of 2014, in the Sector of Cieneguillo, District of Sullana, and Province of Piura. The study aimed to develop a methodological model for the export of sutil lemon to the North American market. Through information from public and private sector entities, information was collected on the production of sutil lemon, the supply, demand, prices, competition and demand of the chosen destination market were analyzed. Coordinating with lemon farmers in the locality, the association of subtle lemon producers "Horizonte Verde" was established, coordinating and orienting the management in the field, the post-harvest treatment and the export procedures of the sutil lemon. The organization and associativity of the producers allowed to develop a methodological model of export of sutil lemon, based on the supply chain, production improvement and certification GLOBAL GAP, post-harvest management and export logistics. Procedures that are based on transferring knowledge and technology for the purpose of generating value, is reflected in the favorable economic indicators for the benefit of the partners.

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